Rating: 
Summary: Brain Tying as Pseudoscience
Review: Although Mr. Niednagel wants us to believe that the product he is pitching, Brain Typing, is scientifically based, it is really nothing more than just another weary entry from the productive and fertile field of pseudoscience. He uses anecdotes and testimonials to pitch his product with absolutely zero controlled studies that even hint at its effectiveness. The irony of using athletes to promote his product is the common knowledge of athletic superstition.He has every right to sell a product that relies on the expectations, dreams, and wishes of the buyer. This is what American commerce is all about. But, pleeeese!! Don't try to tell us it has any relationship to real science.
Rating: 
Summary: Beneficial for Athletes in all Sports.
Review: I first found out about Brain Typing thru Tennis Magazine's coverage on the subject a couple of years back. Then I bought this book and was absolutely amazed to discover how our inborn mental traits can have such a profound effect on how we live, work, and play. Not only that but how our cerebral makeup is linked with our body movements as well as level of intelligence. My own type - INTP - was covered only briefly in the Tennis Chapter as Jon Neidnagel points out that people of this type are mostly knowledge seekers and normally do not take to athletics but this INTP is a big sports fan. But reading the material on ISTP- which was the most widely written about Type- compensated for it a little because it shares some cerebral characteristics with my Type. The author explains in detail how the brain works, and that each Type is proficient at accessing certain regions of the brain that makes every one of the 16 Brain Types unique. One other thing I found to be incredible was how Jon N. types people by their motor skills and speech patterns. The only shortcoming of this book, according to me, is that it did not offer that many tips on overcoming weaknesses. For example, ISTPs are advised to control their intensity and not introspect too much upon making mistakes but what is needed for this Type in these situations is a few easy to remember tips so that action can be taken on the spot. In the heat of battle its not as easy to check one's intensity, especially if the athlete's nature is highly intense. On the whole, the material in this book was enlightening, to say the least. Athletes will discover answers to a lot of whys? if they would just read about their own Type in this book
Rating:
Summary: Great Tool For Coaches & Students of What Makes People Tick
Review: I first heard of this book during a newsmagazine story, and/or maybe during halftime of some NBA basketball game. I think Danny Ainge, former Celtics great, was interviewed. I found the tie between brain type and ranking of physical strengthes to be the most useful concept. Book also includes good sections on helping a specific type, and a good listing of the specific types associated with successful players and coaches in a variety of sports. On a personal note, I was a little disappointed my specific type INFJ (not a dominant type in pro sports) was not covered much, especially in the basketball and golf sections. My golfing partner-brother's type ISTP, however, was covered in depth, and that made up for it a little. I look forward to a future edition, and would love to see a video format develop which not only illustrates concepts, but gives more insight into techniques of how Jonathan types people from live action and media interviews.
Rating: 
Summary: The Best Insight Available ...Unlocking the Key to the Mind
Review: Jon's book and research, have proven, time and time again, that determining and understanding a person's brain type gives you a great advantage in understanding your own behavior, and the behavior of others. Instead of always wondering why people are the way they are, or, as many do, trying to change the basic behavior of another person, you gain insight on how that person's mind and view of life work. And as you coach, manage and work with others, you can encourage them in area's of strength, or preference, base on their unique braintype. There is a great deal of misunderstanding and misinformation in the understanding, and utilization, of the Myers-Briggs model. Jon's braintype model helps to clarify, scientifically, what is really going on, inside that mind. I am a student of this book; and have used it extensively in my coaching and business career. It is one of the best investments a person can make in helping them understand themselves; and others.... Daniel Dyk, ISTJ
Rating:
Summary: Phrenology (and conjectural Master Racism) Repackaged
Review: Overall this was a well thought out book. Its the only book I know of that deals with personality theory from an athletic perspective. The main reason why I don't give it five stars is because there are pages and pages on some types such as ISTP (claimed to have the most innate athletic ability) and hardly anything on others (ISFJ, INFJ, INTP). The book is unlikely to be inspiring to aspiring athletes of such types since there isn't a whole large repetoire of sports or role models listed.
Rating:
Summary: Mixing athletics with the brain
Review: Overall this was a well thought out book. Its the only book I know of that deals with personality theory from an athletic perspective. The main reason why I don't give it five stars is because there are pages and pages on some types such as ISTP (claimed to have the most innate athletic ability) and hardly anything on others (ISFJ, INFJ, INTP). The book is unlikely to be inspiring to aspiring athletes of such types since there isn't a whole large repetoire of sports or role models listed.
Rating:
Summary: Phrenology (and conjectural Master Racism) Repackaged
Review: The author is, in my opinion, a lot better at self-promoting than he is at Typing celebrities. The guy made a splash by (in all likelihood) Typing two football players correctly, Peyton Manning and Ryan Leaf, when there was tons of dollars on the line. Unfortunately, this single success is being parlayed into a non-scientific snake-oil salesmanship. Better yet: his line of reckless conjecturism is taking the once scientific field of MBTI into the realm of phrenology. Great. Nothing could discredit Isabel Myers-Briggs and David Keirsey's studies more quickly. (though, truth be told, the Keirseys have been getting a lot heavier into pure conjecture lately, and offer less and less empirical backing)
What is even more disturbing, if you check the author's website, is his alarming tendency towards an elitist (and often radically errant. IMO) Typing of US presidents. Apparently, this author maintains, on pure conjecture of course, that only ENTs can ascend to the presidency. Thus does he mis-Type (and now for my own conjectures, which i can back up at least as credibly as this author) ISFJ GW Bush as an ENTJ; thus does he mis-Type ESFP Bill Clinton as an ENTJ; thus does he mis-Type ENFP Ronald Reagan also as an ENTJ. You see a lot of "ENTJs" in his findings, right? (I am betting the author is an ENT himself. Naturally.) Anyway, such purely conjectural favoritism, in addition to resurrecting a kind of phrenology, is, I'm afraid, because the author is also putting forth a form of "Master Racism/Typism" agenda. Very worrisome, should some psychological Hitler ever come along. Think about it.
Of course, a lot of ENTs do indeed circulate in the halls of US leadership--they just should not be confused with the theatrical muppets we call presidents: indeed, those darned NT mystery men are often found hovering around our presidents, in the form of what may be called "The Establishment." You know, the Cheneys and the Rumsfelds and the Brzyzinskis--these guys may indeed be the braintrusts of NT power that the author thinks he is seeing when he looks at the bogus media image that the Establishment and the controlled major media gives to clear-cut Sensors like Bush and Clinton (clear cut when you study their previous actions and speeches, not just the scripted answers these Sensor presidents read to scripted questions by the major media). Anyway, if this guy who sells himself so well can be so duped by the media image of a man, I wouldn't trust much of any of his conjectures.
Rating:
Summary: understanding how brain type affects ability to excel
Review: This book is a must for parents and coaches. It will teach them how to understand brain types and how to accept and get the best out of their kids.
Rating:
Summary: A new and exciting field!
Review: This book was able to articulate a whole new world to its readers. As a sports professional I found myself wanting more information on how to braintype someone. Excellent job John!
Rating:
Summary: Cool book!
Review: This is a cool book! Easy to read, and fun to talk about withfriends .. And practical too.
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