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Summary: Handy reference for communicators
Review: This volume breaks down the art of communications into 27 logical chapters. It's a well-written reference for students and teachers, trained communicators and part-time dabblers, government personnel and small business staffs. "The Communicator's Handbook" helps the reader focus on specific tasks, taking him through each step and asking questions along the way. * Need to brush up on your writing skills? See chapter 2 (The Art of Good Writing). * Your organization just elected you newsletter editor? See chapter 6 (Newsletters). * You need to design an exhibit for an event? See chapter 9 (Exhibit Design and Production) * You've been asked to speak? See chapter 14 (Public Speaking) * Your agency suddenly need to reach the public with crucial information? See chapter 16 (Campaign Communications: Public Information Campaigns) * You're teaching your first distance education class? See chapter 22 (Instructional Design for Distance Education) * You're on the marketing committee? See chapter 25 (Organizational and Product Marketing) * The public perceives risks that affect your business? See chapter 27 (Making Risk Communication Equitable) "The Communicator's Handbook" is subtitled "Tools, Techniques and Technologies" - an appropriate summary of its versatility and range. It should become a part of a school reference library, a business's orientation manual and an agency's training materials.
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