News for a Change : An Advocate's Guide to Working with the Media

Rating:
Summary: Excellent guide for advocates
Review: Larry Wallack, Katie Woodruff and Lori Dorfman are recognized experts in media advocacy. This book was a textbook for my media communications course in a graduate school of public health. I would recommend this book for anyone who would like a better understanding of how to work with the media to support advocacy and policy issues, in any subject area. It incorporates a workbook style, with examples of press releases, letters, etc. It's a how-to for hands-on folks. There are also other books focusing on media advocacy, written by Wallack and Dorfman, that I would highly recommend. But News for a Change is an excellent starting point for anyone who needs the media to cover an advocacy/policy issue.