Getting Bigger by Growing Smaller: A New Growth Model for Corporate America

Rating:
Summary: Highly Recommended!
Review: "Bigger is not always better" sounds right, but the patina of sweat on executive foreheads in boardrooms worldwide stems from the mandatory requirement to increase short-term revenues constantly in ever greater amounts. The problem with the corporate fixation on bigness is that size often brings a less desirable quality: unresponsiveness. That helps explain why the lifespan of the average Fortune 500 corporation is about 50 years. Now comes author Joel M. Shulman to suggest a mechanism your company can use to avoid that burnout lifecycle. In a sophisticated book targeted to tactical thinkers, he proposes that you consider the Strategic Entrepreneurial Unit (SEU). He explains that establishing a diverse portfolio of small-scale entrepreneurial enterprises within a parent organization can help convert a large, unwieldy corporation into a more enterprising, forward-looking company. And, then, he tells you how. This capably written, insightful manual is very soundly based on practical business realities and experience. We recommend it highly to business strategists and executives who guide the long-term well being of their companies.

Rating:
Summary: An innovative model for corporate growth
Review: Getting Bigger by Growing Smaller is one of the most advanced books on Corporate Entrepreneurship to date. It offers an innovative approach that any corporation should implement in the pursuit of sustainable growth. By introducing the concept of a Strategic Entrepreneurial Unit (SEU), Shulman captures the essence of entrepreneurship inside an organization, making this book a must-have for both managers and entrepreneurs.

Rating:
Summary: Growth the way it should be
Review: Getting Bigger mixes the best of the past with the hope for the future. The results form a harmonic combination that is likely to influence corporate horizontal expansion strategies for the years to come. The author presents corporate venture arms in simple language and in a revolutionary light. Shulman speaks of a new breed of corporate venture arms (named Strategic Entrepreneurial Units) without the obligatory 'harvest' period, designating them as the key to providing continued flexibility and expansion to corporate America as well as small town America. The author hits it dead on the head with Strategic Entrepreneurial Units and shines as one of America's elite financial minds.

Daniel Dalet
The International Bank of Miami, N.A.