Retail in Detail : How to Start and Manage a Small Retail Business (2nd Edition)

Rating:
Summary: Good Info
Review: I am thinking about starting my own small business & found this book to contain very good info about what to do & even more important what not to do. Gives both the pros & cons of starting your own business in a enjoyable reading style but does not sugar coat the difficulties involved. I found lots of helpful info about who to contact & where to go to get both additional info & purchasing wholesale.

Rating:
Summary: Lacking in substance
Review: I found this book dissapointing for the following reasons:

The author's only experience in retail was in giftware so he hardly mentioned examples from other industries.
There is little mention of sales techniques (vital to success in today's competitive environment) nor little advise on how to wow your customers with extraordinary service.
The book offered little advise on which types of people you should employ - and how they should be trained to maximise your customer's shopping experience and your company's profitability.

If you are looking for a book to inspire you - rather look at Retail Success.

Rating:
Summary: Retail in Detail, very informative!
Review: Retail in Detail, How to start and manage a small retail business, was the most informative book I have read to date. In all the information out there to help you decide what to do and when, it gets a bit overwhelming. This book broke down very important points and explains them in detail. Other areas are hit lightly but you are given a variety of other areas of interest to answer them whether it is another book, etc. I will keep this with me for a long time.