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The Travels and Adventures of Serendipity : A Study in Sociological Semantics and the Sociology of Science

The Travels and Adventures of Serendipity : A Study in Sociological Semantics and the Sociology of Science

List Price: $29.95
Your Price: $18.87
Product Info Reviews

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Rating: 5 stars
Summary: Wonderful journey
Review: This delightful book explores the journey of the word SERENDIPITY, from its exotic 18th Century origins to much wider use including a recent movie.

The late author, Robert K. Merton was an influential and ground breaking sociologist who developed such concepts as the "Focus Group" and "Self-Fufilling Prophecy".

This book is a must-have for every home, library and dorm room.


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