Rating: 
Summary: Best user friendly treaty on Real Options.
Review: This is an excellent book on the subject. It is the most readable and user friendly book on the market on Real Options. You don't need to understand Greek to tackle this book unlike the other ones. The author clearly explains the Black Scholes option model, the foundation of option valuation. They then illustrate how this model can be applied to non option business investment opportunities. The authors establish a real option framework to handle your business decision. It explores many practical cases in detail, so you get a good feeling for this approach. The authors also flesh out when it is better to use Black Scholes vs. Monte Carlo simulation in order to make a business decision.
Rating:
Summary: Best user friendly treaty on Real Options.
Review: This is an excellent book on the subject. It is the most readable and user friendly book on the market on Real Options. You don't need to understand Greek to tackle this book unlike the other ones. The author clearly explains the Black Scholes option model, the foundation of option valuation. They then illustrate how this model can be applied to non option business investment opportunities. The authors establish a real option framework to handle your business decision. It explores many practical cases in detail, so you get a good feeling for this approach. The authors also flesh out when it is better to use Black Scholes vs. Monte Carlo simulation in order to make a business decision.
Rating: 
Summary: Excellent overview, a bit off on target audience focus
Review: This is an excellent book to get an overview of real options, IF you are already familiar with the valuation of financial options. Otherwise, you would find yourself disbelieving the valuation process, which is not very well covered here. You can't really blame the authors since this is not a book on option valuation.If you have already studied financial options, then you will find the parallels drawn to real assets very interesting & instructive. The argument that corporate management with real-options will, in the long run, be rewarded by investors, is intriguing & plausible, but not well supported in the book. In short, I would recommend this book to corporate managers who have studied financial options in college and for whom real options may not have come up before as a decision-making approach.
Rating:
Summary: Great General Managers Guide to Real Options
Review: This is the first Real Options book that targets the general management audience and, subsequently, is not bursting at the seams with daunting calculations and formulas that typically turn-off even the most enthusiastic readers. It recognizes that there is just as much power in developing a 'real options way of thinking' as there is in understanding the mechanics of the economic theory. Having worked for several years in product development where traditional financial treatments like NPV are extremely limited, I cannot emphasize enough the power of these frameworks. I would highly recommend this book to people who are similarly frustrated by their current managmement tools which fail to capture the nuances of the strategic decisions they face. Through its structure and frequent case examples, the book makes real options much more approachable. This increases the likelihood that decisions will actually be influenced and enhanced even in the face of significant uncertainty.
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