Rating: 
Summary: A terrific leg up
Review: This book has everything a beginner could conceivable want and need to know about getting his/her words on audio cassettes and/or CDs. You learn about planning the project, budgeting, designing, scripting, packaging, recording, editing, duplicating, labeling, different modes of selling, and what the future may hold. It tells you what to do and what not to do and why. What I particularly like is how Byers provides you with a flowchart of all that needs to be done and in what order then spends the rest of the book detailing the process in a logical, sequential, and step-by-step fashion. There are examples and illustrations galore to clarify her points. Also she provides appendices which are loaded with resources, fill-informs, and templates so that you have everything you need to actually start the process rolling. This book is a must-have for anyone considering putting her/his voice on tape.
Rating:
Summary: everything anyone could want to know about spoken word audio
Review: When my husband and I decided to expand our studio and include spoken word audio, it fell to me to research the market. I discovered Judy Byers excellent book which answered all my questions and then some. Judy covers everything about audio from demographics to packageing. Anyone considering the production of an audio tape needs to read this book.
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