Make it Memorable: Writing and Packaging TV News with Style

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Summary: Elements of Style for the Electronic Generation
Review: Bob Dotson is one of the best writers in television today because he knows the language of video as well as production. What's more, he is a wonderful teacher. "Make it Memorable" is a must for anyone who is serious about video storytelling.

Rating:
Summary: I've recommended this book to all my clients
Review: I'm a Radio consultant, specializing in News/Talk stations. Though Bob's book approaches the process from a TV perspective, his advice WILL help Radio news people write crisper, more-interesting copy.

Rating:
Summary: I've recommended this book to all my clients
Review: I'm a Radio consultant, specializing in News/Talk stations. Though Bob's book approaches the process from a TV perspective, his advice WILL help Radio news people write crisper, more-interesting copy.