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Rating: Summary: If Sun Tzu had been an entrepreneur: Review: If Sun Tzu had been an entrepreneur this book would have been written centuries ago. Using a concise war-winning paradigm, Warden and Russell have successfully captured the essence of designing a business strategy that will work every time. There are three things that make this book a proverbial "must read." - It cuts to the chase by explaining what a business strategy needs to provide to everyone in the organization and does this in way that everyone from the mail clerk to the CEO can understand. - It proves the KISS principle doesn't have to produce a "Business for Dummies" approach. - You can start reading the book on Monday, finish it on Tuesday, begin to institute change on Wednesday, and by Friday be making a difference. Frankly, I think it's the best book I've read since "Thriving on Chaos" by, Tom Peters.
Rating: Summary: If Sun Tzu had been an entrepreneur: Review: If Sun Tzu had been an entrepreneur this book would have been written centuries ago. Using a concise war-winning paradigm, Warden and Russell have successfully captured the essence of designing a business strategy that will work every time. There are three things that make this book a proverbial "must read." - It cuts to the chase by explaining what a business strategy needs to provide to everyone in the organization and does this in way that everyone from the mail clerk to the CEO can understand. - It proves the KISS principle doesn't have to produce a "Business for Dummies" approach. - You can start reading the book on Monday, finish it on Tuesday, begin to institute change on Wednesday, and by Friday be making a difference. Frankly, I think it's the best book I've read since "Thriving on Chaos" by, Tom Peters.
Rating: Summary: Great practical advice from America's top strategic thinker Review: John Warden was the architect for the most successful campaign in the 90 year history of air combat. He has brought his insights to the corporate world. A truly original thinker, Warden not only thinks outside the box but helps others do so. Highly recommended for leaders at all levels and for courses at business schools and corporate universities.
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