The Guide to Financial Public Relations: How to Stand Out in the Midst of Competitive Clutter

Rating:
Summary: Right on Target!
Review: Chambers masterfully illustares the art and impact of public realtions. His book captured the steps I needed to take to promote myself. I found it to be a real resource.

Rating:
Summary: The best book I've read on the subject!
Review: Chambers masterfully illustares the art and impact of public realtions. His book captured the steps I needed to take to promote myself. I found it to be a real resource.

Rating:
Summary: Right on Target!
Review: I thought that "The Guide to Financial Public Relations" was well written and logical, with many helpful step-by-step instructions. Though it is written specifically for the financial industry, it contains helpful information and valuable strategies for almost any business person who works with a client base and who wants to be more successful in their industry.

I have worked in the public relations field for 25 years, yet I found this book instructive with many new idea "gems" that I plan to implement in the future. For while it may be difficult to teach old dogs new tricks, today a business person must constantly learn new "tricks" (i.e. business strategies) in order to survive. This book delivers!