Profitable Seminars: 195 Tips on Designing, Marketing and Delivering the Goods

Rating:
Summary: Must reading for seminar leaders - experienced or new
Review: I thought I knew (almost) everything about seminars, until I read Len Wood's book. I'm a seasoned seminar leader, in face-to-face and the virtual world, and I found this book exceptionally thought-provoking, motivating, and relevant to today's issues. Although the book is comprehensive in scope, it is easy to read because the writing style is friendly and the pages are visually appealing. I have especially enjoyed the quotations that start each chapter (especially chapters 4 and 10) - for me, they cut to the core in refocusing me on what it takes to be successful as a "seminar person" and also the things I need to do to prevent problems from occuring. If there is pressure on you to succeed with seminars, this is a must read. If you are just starting out in the field, purchasing this book and making it your friend could be the best investment you can make in your professional life.

Rating:
Summary: Written in practical, easy-to-understand language
Review: Profitable Seminars: 195 Tips On Designing, Marketing And Delivering The Goods is a no-nonsense, step-by-step, assembly of tips, tricks, and techniques to creating a successful seminar, selecting the best seminar curriculum materials, utilizing feedback, and much more. Written in practical, easy-to-understand language that communicates without chance of misunderstanding, Profitable Seminars is very highly recommended for anyone planning to host a seminar for the first, and has a wealth of useful information and ideas for even the more experienced seminar organizer and presenter.