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Rating: 
Summary: Good Habits and Good Ideas
Review: A good primer for anyone who wants to develop good selling habits. Especially well-suited for the business-to-business sales environment. Easy to read and practice. For a deeper look in the same line, I recommend Miller and Heinman's "Strategic Sellng" and "Corporate Selling." For great book on practical sales philosophy, you can also try "The Art of War & The Art of Sales" based on Sun Tzu.
Rating:
Summary: Good Habits and Good Ideas
Review: A good primer for anyone who wants to develop good selling habits. Especially well-suited for the business-to-business sales environment. Easy to read and practice. For a deeper look in the same line, I recommend Miller and Heinman's "Strategic Sellng" and "Corporate Selling." For great book on practical sales philosophy, you can also try "The Art of War & The Art of Sales" based on Sun Tzu.
Rating: 
Summary: Good read but apply what you read!
Review: All Sales Strategy/improvement courses/books are very simple. The problem is that 90% of sales people don't pick up a book in any given year to improve their performance and, of the other 10% who read a book or do something to try and improve their sales results, 90% of them fail to apply what they have learned on a consistent basis.That means that 99% of people fail to improve their results via books/courses! Having said that I absolutely enjoyed this book because of is its simplicity, written in true "little book" form. I really like these books as they are quick reads by cutting through 90% of the (...). They key to getting long-term value out of a book like this is to practice what you read. I know that when I was applying various techniques I learned in the past my results went up on a consistent basis so I am going back to the books and applying the techniques/skills on a more consistent manner. Whether you like it or not you are selling everyday. You are selling yourself regardless of what you do for a living. You sell yourself to your family, friends, co-workers, etc. You are creating an image in that person's mind of what they associate you with (pain or pleasure). Another insightful book on sales is How to be a Rainmaker, by Jeffrey Fox and Successful Selling by Brian Tracy.
Rating:
Summary: Good read but apply what you read!
Review: All Sales Strategy/improvement courses/books are very simple. The problem is that 90% of sales people don't pick up a book in any given year to improve their performance and, of the other 10% who read a book or do something to try and improve their sales results, 90% of them fail to apply what they have learned on a consistent basis. That means that 99% of people fail to improve their results via books/courses! Having said that I absolutely enjoyed this book because of is its simplicity, written in true "little book" form. I really like these books as they are quick reads by cutting through 90% of the (...). They key to getting long-term value out of a book like this is to practice what you read. I know that when I was applying various techniques I learned in the past my results went up on a consistent basis so I am going back to the books and applying the techniques/skills on a more consistent manner. Whether you like it or not you are selling everyday. You are selling yourself regardless of what you do for a living. You sell yourself to your family, friends, co-workers, etc. You are creating an image in that person's mind of what they associate you with (pain or pleasure). Another insightful book on sales is How to be a Rainmaker, by Jeffrey Fox and Successful Selling by Brian Tracy.
Rating:
Summary: simple, direct, effective sales strategies
Review: shiffman has done the impossible: made the sales process simple. no, not easy - it takes effort. but this small book is profound. there are tons of books that miss the mark... but this 128 page wonder breaks the sales game down to 25 common sense strategies that could forever change your productivity! CEOs, CIOs, and top managers as well as traditional sales folk need to consume this book - today! -ski
Rating:
Summary: simple, direct, effective sales strategies
Review: shiffman has done the impossible: made the sales process simple. no, not easy - it takes effort. but this small book is profound. there are tons of books that miss the mark... but this 128 page wonder breaks the sales game down to 25 common sense strategies that could forever change your productivity! CEOs, CIOs, and top managers as well as traditional sales folk need to consume this book - today! -ski
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