Everybody Wins: The Story and Lessons Behind RE/MAX

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Summary: A Great Inspirational Book to Buy For Yourself or As a Gift
Review: A business book that has main characters, a story flow, and lots of lessons to be learned! Wow! The story of Dave and Gail Liniger and their vision for RE/MAX is just unmatched anywhere else in the world. Hands down, you've gotta read this one!

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Summary: Just Read It
Review: I can tell you after working within the organization in various capacities for many years, and after personally hearing the founder and chairman Dave Liniger talk about it a few days ago, that this is a great book--even before I read it (not available at the time of this writing). Why? Because RE/MAX is an organically grown company, a true example of the Victor Hugo quote: "Nothing is as powerful as an idea whose time has come." RE/MAX serves as an example to all great organizations wherein the people are the most valuable resource--and I mean the associates and owners within the RE/MAX network. Their belief and promotion of its business model is a lesson for all entrepreneurs. Behind the tireless leadership of Liniger, RE/MAX has set the standard for industry vision and how, in the face of corporate domination, one company can rise to excellence while never abandoning its humanity.

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Summary: Capitalism at its best !
Review: It is a fascinating story about capitalism (code named "Market Economy" at some places). It is simply capitalism at its best.
One would be deeply moved by The Dream, a dream that is not even at the end of its beginning.

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Summary: A great book with valuable insights for business success
Review: This is one of the most outstanding books I have read . It tells a story and gives an in depth explanation of the reasons for the successes. The ability and single-mindedness of the leaders of the founders, Gail and Dave Liniger have provided cohesion and impetus to RE/MAX growth and efforts. The book is an outstanding case study which I am sure will become a standard text in colleges and universities.

I was also impressed with the care taken to recruit leaders and other employees into RE/MAX. As stated, "Recruit dream sharers for skills and knowledge but select finalists for values and attitudes." It seems to me that this credo has helped to assure RE/MAX's outstanding, continued success. Also, the unceasing emphasis on "stay focused," " brand dominance" and "pace line leadership" to assure growth helps to explain why RE/MAX is the world leader.

EVERYBODY WINS masterfully explains the RE/MAX concept and operation in my view. Harkins and Hollihan's outstanding case study helps to assure that RE/MAX is a "beacon" for firms and persons seeking success. I have no doubt university business schools will seize it to make their studies current, meaningful and reflect what is possible in American business both nationally and internationally.