Rating: Summary: Comprehensive introduction to strategic management Review: An excellent introduction to strategic management. Very readable and flows exceptionally well. Diagrams a bit to basic, but easy on the reader. Clear and concise (no MBA jargon). A very exciting book. Case studies are American Bias, but readable by us Brit's. The first half of the book is excellent, but it loses direction towards the end. Includes, the strategic management process, stakeholders, the nature of competitive advantage, external analysis, internal analysis , business corporate and functional level strategies, building competitive advantage, implementing strategic change etc. Case studies are excellent and bring the book to life, they include Starbucks, Coral divers resort, Microsoft, KFC and many others. If you have left your strategic management essay to the last miniute buy this book and work through it with company reports to write your esssay in under a Week - I did and recieved 85% (highest mark out of 40 students). Good luck with the essays.
Rating: Summary: I found Strategic Management Theory to be helpful Review: I am a senior business major at Hannibal LaGrange College. Strategic Management Theory is the textbook that we are using in my Business Strategy class. I found the textbook to be very helpful in understanding the terms. I like the way the book repeats important terms throughout the chapters. I also found the closing cases at the end of each chapter to be helpful by providing real business examples to help you understand the concept of the chapters. The only real weakness of the book is the coloring. I think that the yellow used in the charts make some of them hard to read. I found this book to be helpful, and I think its a good senior level book.
Rating: Summary: Strategic Mangement Theory an Integrated Approach Review: I am a senior in college and this book is the one that we at using in Business Strategy class. My general reaction is that the book has good content and it is easy to understand. There is some color that helps the reader enhance the content. The chapter overview is at the beginning of each chapter, this helps the reader outline the material. The book is lacking graphs and charts. But it makes up for it in the end of chapter cases. I would rate the illustrations as good, and the content is good as well. This book compares successfully with other college level books. Some of the material is outdated, but the next addition will probably make up for that.
Rating: Summary: A Review on Strategic Management Theory Review: I am a student at Hannibal LaGrange College and we are using Strategic Management Theory in our senior level class. I find it to be very informative and it is easy to read and understand. I appreciate the in-depth explanations of various terminology. The summaries at the end of each chapter are helpful when reviewing for exams. Also, the case studies help to put the information into better perspective. They give me a better understanding of how the subject matter relates to organizations in the real world. The charts, graphs and pictures are helpful in understanding the content of the material. I also appreciate the fact that the textbook is not huge and weighted down like most textbooks.
Rating: Summary: Informative? Review: I am a student at Hannibal LaGrange College and we are using this book for our senior level Business Strategy class. The text was very easy to read and the information was explained in great detail. Also, the charts and figures were explained and easy to read. The book doesn't jump around from cases to material like a lot of text books. The book, the use of color, and the summary at the end of the chapters are rated good in my opinion.
Rating: Summary: A Recommended Book Review: I am using this book in my Business Strategies class in college. I have been impressed with it because it is easy to understand and well-organized. The cases included in the chapters are a valuable asset to the book. They make the concepts more understandable. The charts and tables are also helpful. I would recommend it to anyone who is interested in understanding business strategy.
Rating: Summary: Strategic Management Theory textbook Review: I thought that this textbook was a pretty decent book. I liked the way it was set up and the set up made studying easier. For example, the way there was a star at each heading made me aware of when another topic was beginning. I found the tables and figures easy to follow and very helpful in understanding what was being taught. The definitions used were fairly easy to understand. Overall I think that this textbook was a good book to use for my Business Strategies course.
Rating: Summary: A book of Reviews Review: I used this book as a text book for the last class I took at college. This was the highest level class and the book should have been a little more challenging. The book was great at reviewing everything that I had done in my entire college studies. But the book lacked in the area of taking the knowledge and applying it to everyday life. I would use this book again but I would try and find a way to apply more of it the the business world.
Rating: Summary: "Approach" is the right word Review: I used this book in my Business Strategy class this semester. I think that this book only begins to approach the material it covers. I am sure that the authors could have gone into far more detail when writing the book, but I don't think that was the purpose of the book. I think that it is intended to be an introduction to strategic management, and it does a great job of doing that. It provides an easy to read format and attractive tables and diagrams. The strategy in action, opening, and closing cases provide a helpful real-world application of the material. I think that this is a great way to provide students with an overview of the material. I learned alot from the book and the class it was used for.
Rating: Summary: "Approach" is the right word Review: I used this book in my Business Strategy class this semester. I think that this book only begins to approach the material it covers. I am sure that the authors could have gone into far more detail when writing the book, but I don't think that was the purpose of the book. I think that it is intended to be an introduction to strategic management, and it does a great job of doing that. It provides an easy to read format and attractive tables and diagrams. The strategy in action, opening, and closing cases provide a helpful real-world application of the material. I think that this is a great way to provide students with an overview of the material. I learned alot from the book and the class it was used for.
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