Rating: Summary: Simple yet sound Review: If you don't have a business degree and as a business owner or potential business owner are looking for more knowledge on how to understand the books then get this book. If you do have a degree in Business then you need not spend your money here. Take the 14.95 you would pay for this book, invest it in a high yield stock or bond and wait 50 years and you may have about a thousand bucks or so.
Rating: Summary: Business literacy training, made easy Review: The authors do a great job of de-mystifying accounting. Finance is the language of business, and everyone, especially entrepreneurs, should know the basics. How else will you know the score? The need for this knowledge applies whether you are watching your business or the company that you work for.The centerpiece of MANAGING BY THE NUMBERS is the "Financial Scoreboard" (a.k.a. Mobley Matrix), a clever way to visualize the interrelationships between starting and ending balance sheets, the income statement, and the cash-flow statement. The emphasis is on cash, the lifeblood of any business. The authors also advocate sensible "three bottom-line management," where the primary monitors and measures of business health are Net Profit, Operating Cash Flow, and Return on Assets. The explanations are easy to follow and convincing. Minimal technical terms are employed, and these are explained in everyday, conversational language. A glossary summarizes key concepts. Much of the book is written in the form of a novel: a story about a small company that sells computers to small office/home office (SOHO) businesses. This story provides most of the examples, providing a logical thread throughout. I think this is the easiest and most satisfying way to learn a lot of accounting, comfortably, in a book of just under 200 pages. It's a great one for reading on an airplane.
Rating: Summary: Easy to understand! Review: This was the first book that I've read that makes this type of material easy and interesting. Definitely, check this book out. I always recommend it to friends.
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