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Rating: 
Summary: A great little reference tool that agents should keep handy.
Review: "Selling Homes 1-2-3 is a great little reference tool that new or part-time real estate agents should keep handy. Bob has boiled years of experience down to easy-to-follow instructions for developing a successful career." Master Sales Trainer, Tom Hopkins,author of How to Master the Art of Selling
Rating:
Summary: I've found it useful
Review: Everybody is welcome to their own opinion, and that's cool. But I liked this book. In my area, interest rates and listings are low, so it's key to have a good qualified buyer. And what I got from this book, I think was a lot of good advice:1) Ask the buyer if they've been prequalified with a lender on the phone.
2) If the buyer says, "yes" have them bring the lender's letter to your office.
3) If the buyer says "no" have them bring in their income documentation and run their credit. I hate it when a buyer claims to have good credit then you find out later they don't. They run you ragged and you don't get paid. Many times nowadays I'm in a bidding war so I'm gonna need that prequal letter anyway, or my offer won't get accepted. Might as well get it sooner than later. Plus if the buyer brings in their income documentation, my assistant can do the loan ...BR>
I know of a mortgage broker who has the 3 things buyers need printed on the back of her business cards. Last year, I sat with the girl who is the buyer's agent for the number 4 agent in our company. He implemented some of the ideas from this book into CGI script forms that buyers fill out on his web site. So she sells homes mostly to people who've left their email addresses. This year he's ranked number 2. Gotta be doin something right.
Rating: 
Summary: Well, I won't say I learned nothing
Review: I bought this book after reading reviews listed here and I do agree this is a great book. I am just about to enter the real estate business and this book gives a lot of insight into residential home sales. I don't know how this book fits for a real estate agent that has been in the business for a long time but if you are just starting - get this book. The book is easy to read and it's a lot like talking with your mentor - it contains a lot of little tid bits you will not find in a typical real estate book. You will learn from this book. 4 and 1/2 stars.
Rating:
Summary: Well, I won't say I learned nothing
Review: I bought this book largely because of the other reviews on Amazon, so I thought I would comment after reading it because
I did not feel the same way. My primary conclusion is that, because this book is targeted
at new agents, I think some of his advice is ill-suited to
the new agent. 1) Getting each buyer to hand off a bunch of personal info
and getting them to commit to paying a fee if they decide to
go elsewhere is good advice if you are so busy that you can't
bother with buyers who are careful with their privacy and won't
sign a contract that obliges them to pay money if they buy from
someone else just doesn't apply to new agents and probably not
to established agents in a sellers market. 2) This book is an easy read, and you end up liking Mr Boog, but
it is not nearly as funny and helpful as is implied by other reviews. 3) A lot of the sales tactics championed in this book will annoy
buyers. The initial approach when meeting new buyers will scare
some if not most of them away, or I should say would scare ME away. I have bought 3 homes and none of the agents acted like
Mr Boog advocates or I would have ran away. There are a few pearls in the book, but you have to shuck a lot of oysters to get to them. I felt annoyed that the book employs
a lot of silly tactics to get the reader to buy in to the validity of the book. Don't you agree? That's a 'tie down question'.
Rating:
Summary: Great book for a new loan agent/realtor
Review: I do loans as well as sell houses and got this book as a gift. I didn't think I would even like this book as the subtitle refers to PART-TIME real estate agents -- a group of humans I particularly don't care for. Surprisingly I found this book to be well-written and funny. There's ALOT of useful information plus humorous personal stories, gags and one-liners to which keeps the well-traveled topic of real estate fresh. In other words, it's not the "same-ole, same ole." Even though the market has changed since this book was written, don't let that stop you from buying and reading it. It's a classic.
Rating:
Summary: Humorous but Informative
Review: I'm looking for a Sale book about Real estate and from the helpful review of other i found this one informative and easy to read. The Advise are applicable to everyday transction. The Last Reviewer is Right about this, it's also a good information for a loan officer.
Nat
Rating:
Summary: Best book I've ever read from basics to advanced - READ IT!
Review: I've read lots of books on selling but this is the tops. It's fun to read and gave me a first class education in the art of selling homes. The author's humor and solid specific examples make it hard to put the book down. I feel like I'm going to be the top salesperson in town. I couldn't recommend it more.
Rating:
Summary: I loved this book!
Review: This book is great! It was alot of fun. Besides some typos, which were somewhat annoying, I recommend it to all agents!
I keep it in my briefcase and thumb through it as needed. Bob is funny, so it makes for a good read. He also gave me some ideas for my wishy-washy clients. I would like to give him a call one day since I am in California.
Rating: 
Summary: Thank you for taking your time to read these comments!
Review: When I had first finished writing my book, a real estate agent called me. "I know you've been in real estate for over 20 years," she said, "But I understand that you've written a book." "Yes," I said. "That's right." "What's the book about?" "Selling homes." "Why didn't you pick a topic that you knew something about?" I mention this story because my book, Selling Homes 1-2-3, is about helping real estate agents work more effectively with BUYERS. Most people who have been in real estate for less than seven minutes think that they know EVERYTHING about working with buyers. Believe me, I've met them. I've been involved in selling real estate for over 20 years but probably my greatest challenge was selling homes after the 1994 Northridge earthquake. Back then, the top listing agent in my area had over 65 listings. (He is no longer in real estate). I, on the other hand, was completely wiped out by the quake. I went to use the ATM three days after the temblor shook our town and discovered that the IRS had drained my bank account. (A mistake they later corrected). I needed money badly. My wife gave birth ten days after the earthquake to our second child. I knew that I needed to sell some homes. But how? This book shows you a few tips and tricks of making things happen with BUYERS. Yet, ironically, I got a letter from a young real estate agent who said that he got two LISTINGS after reading my book. He said that one of my tips, "Call people on the phone after you pass out a flyer- don't expect them to call you" really worked for him. So perhaps you might find something in this book that will work for you as well. Other people tell me that they like the stories in the book and that it's funny. Please note: there are other critics who have approached me and have asked,"Who do you think you are, the next Tom Hopkins?" My answer to them, of course, is "No." To me, Tom Hopkins, Floyd Wickman, Zig Ziglar, Harvey McKay, Og Mandino and Tony Robbins are all GIANTS. I, on the other hand, am a midget. That's right, compared to them, I am a midget. But wouldn't you agree, that even a midget, when hoisted on the shoulders of a giant, can see farther than a giant? I hope that you put my title in your shopping cart at Amazon.com. And if you are reading this page, I want to personally thank you and share with you my belief of our purpose here on earth. 1) To help other people. 2) To combat negativity. My hope is that my book and even this page that you are reading will be of value to you. My warmest personal regards to you and your family, Bob Boog
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