Rating: 
Summary: I avoided reading this for years...
Review: ...because I got hung up on the word "failure" in the title. Being an imperfect student of PMA, I didn't want to admit the possibility of failing. I'M SO GLAD I READ THIS BOOK! Not a record-keeping person by nature, Bettger's practical forms are something I use to this day. This book is great for people in all areas of life, not just insurance.
Rating:
Summary: The Best Book Ever Written on Sales
Review: After feeling a little bit dissapointed on my performance and ready to quite my position I knew nowhere to look. I found this book and decided to give it a try; knowing nothing about the author but just going by the reviews. I'll tell you. I do not regret a thing about buying this book and I'm actually glad for doing so.
I was ready to quit my sales position in my company and was going to enter a "customer service" position which obviously pays less than sales. I felt dissapointed by my performance and my numbers; I thought I knew the business.
It was then when I picked up this book. Even though it was written a bit ago, it still reflects proper techniques and successful sales guides that anyone can easily follow. I didn't know that such a strong but often unimportant word "why" would matter so much. After using this word "why not sir..." I could really get customers to go to the real truth; and of course, I had answers that made 100% sense to those rejections. In a couple of weeks I was able to double my commissions and felt more confident about myself. I started enjoying my job more. I felt like my sales job was a game, and I was the leader on my team! Now if I really want I feel like I can get around any rejections and by just asking "why" you can make the sale. It works! Just ask, "WHY?" And you'll get to the point; eventually your customer will not be able to give you an answer strong enough to justify that "why" and will make the sale. Of course, it doesn't happen all the time, depending on your sales offer and your job and your customers.
Anyways, so to keep my story short. If you think you're failing at your sales position please give this book a try. Study it, keep it next to your desk, in your pocket or briefcase. Refer to it any time you need it. Learn that enthusiasm is one of the main keys to selling, and learn to love the customer's property, learn to ask "why?" and to agree with the customer. Frank Brettger wrote this book using real life examples from his own experiences, and he shows you how to put them to use.
Think again. If you think you've failed, purchase this book. With very little time and dedication, you'll see real results.
Rating:
Summary: A really gook sales book that works!
Review: After feeling a little bit dissapointed on my performance and ready to quite my position I knew nowhere to look. I found this book and decided to give it a try; knowing nothing about the author but just going by the reviews. I'll tell you. I do not regret a thing about buying this book and I'm actually glad for doing so.
I was ready to quit my sales position in my company and was going to enter a "customer service" position which obviously pays less than sales. I felt dissapointed by my performance and my numbers; I thought I knew the business.
It was then when I picked up this book. Even though it was written a bit ago, it still reflects proper techniques and successful sales guides that anyone can easily follow. I didn't know that such a strong but often unimportant word "why" would matter so much. After using this word "why not sir..." I could really get customers to go to the real truth; and of course, I had answers that made 100% sense to those rejections. In a couple of weeks I was able to double my commissions and felt more confident about myself. I started enjoying my job more. I felt like my sales job was a game, and I was the leader on my team! Now if I really want I feel like I can get around any rejections and by just asking "why" you can make the sale. It works! Just ask, "WHY?" And you'll get to the point; eventually your customer will not be able to give you an answer strong enough to justify that "why" and will make the sale. Of course, it doesn't happen all the time, depending on your sales offer and your job and your customers.
Anyways, so to keep my story short. If you think you're failing at your sales position please give this book a try. Study it, keep it next to your desk, in your pocket or briefcase. Refer to it any time you need it. Learn that enthusiasm is one of the main keys to selling, and learn to love the customer's property, learn to ask "why?" and to agree with the customer. Frank Brettger wrote this book using real life examples from his own experiences, and he shows you how to put them to use.
Think again. If you think you've failed, purchase this book. With very little time and dedication, you'll see real results.
Rating:
Summary: Turned my career around!
Review: After selling advertising space in a throw away newspaper for 7 years, my wife gave birth to our second child. I knew that I needed a real job so she could stay home with the boys. Not liking sales, I went to the bookstore to try and find some ideas for my future. I ran across "How I Raised Myself From a Failure to Success in Selling" and it literally changed my life. It was the first sales book that I had ever read, but it mobolized me to make drastic changes in the way I ran my business, as well as how I felt about sales as a profession. Today I make well into the six figures and am finacially comfortable for the rest of my life. Go for it, you won't be sorry!
Rating:
Summary: A Must-Have Classic for Every Salesperson
Review: Any salesperson who's hit the wall, hit the bottom of the valley, or felt inadequate or incapable at any point in his/her career should RUN to the checkout with this book. There's no fluff, no "rah-rah" temporary emotional highs provided here. There are only sensible, honest answers to the very real problems we've all faced in developing a sales career. It's written in a way that is easy to relate to and has the potential of being the single most important book you can add to your sales library if you've ever entertained the thought of giving up on sales.
Rating:
Summary: The finest book on selling I've ever read
Review: As a long time sales trainer, I've had opportunity to teach over 300 salespeople. As a part of that training I regularly use this book. Every person I've ever recommended this book to has stated that it is without a doubt the finest sales book they've ever read.
Bettger's writing style makes the book an easy read, and the information contained in the book is practical and easy to apply. For anyone in the sales profession, or those considering a future career, this book should be a part of your library
Rating:
Summary: A Must have For Any Sales Library
Review: As Executive Recruiters of Medical & Technical Sales Pros we get to see all the best stuff out there and this book is among our all time top picks. It's easy to read, hard to put down, and you'll want to review it regularly. Whether you're a Veteran or just starting out, Bettger's insights will keep you ahead of your competition.
Rating:
Summary: I was wet behind the ears until this book
Review: Being a entry level salesman with a business phone system company I soon realized I had a lot to learn. This book was a great aid in making me a better salesman with great tips, and tactics to help me in the field. It gave me great pointers and I believe has helped me become a much better salesman today.
Rating:
Summary: Best Sales Book Ever Written!!!
Review: Best Sales Book Ever Written. Need I say more?
Rating:
Summary: No Question The Best Sales Book Ever Written
Review: Bettger gives practical time tested priciples and poses real life examples from sales calls he made as a life insurance salesman in Philadelphia during the 1920s & 1930s. Despite the advent of technology, you will find these principles never change. It will certainly improve your personal and professional life by reading and following Bettger's advice. Great book ranks with "The Richest Man In Babylon", "How To Win Friends And Influence People" and "The Greatest Salesman" as being the top self improvement books. A must read.
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