Rating: 
Summary: How did you do it?
Review: I can't believe that my prospecting has gone up 300%, but it's true! This book has been a great help to me personally and to my career. You've created a prospecting monster. Jeremy, COMP USA
Rating:
Summary: One guy's opinion
Review: I don't know about academics and consultants. I'm just a ordinary sales guy. This book truly helped me more than anything I have done so far. I can't figure how anyone who understands the pressure of prospecting could rant against this book. Reading some of the rants made me want to put in my two cents so other sales types won't be put off from buying a real jewel of a book.
Rating:
Summary: Saved my Business
Review: I have consistently started out strong in sales roles and then petered out. I had started strong again in my new network marketing business, but had slowed down and saw my business dying.The problem was that I would be overcome with shallow breath, a foggy mind, and churning stomach when I had to call people I knew but didn't know well. The book allowed me to diagonose my problem as Role Rejection. I was afraid that I would disappoint people when they learned I was in a network marketing company, and I was physically feeling that fear every time I tried to make calls. I was able to bull my way through, but it was exhausting. After reading the book and using the exercises I recognized that I was worrying to much about what other people thought of me. I used two of the techniques in the book to calm my nerves and remove the fear. My business is taking off again! It is rare to find a book that so obviously saved a career, but this is one.
Rating: 
Summary: Questionable and likely fraudulent scientific work
Review: I have read two thirds of this tomb and it's a bearable read, sometimes even an enjoyable read due to the biting and caustic sarcasm used to describe "oppositionals" which basically describes anybody who does not agree with the authors point of view. However I have deep reservations about the authors scientific merits...it casts a pall over the authors authenticity. However with that said, he does cover some interesting ground. The idea of call reluctance being a multifaceted problem I believe is original and stimulating. My only concern is that the author is a hack pretending to be a scientist. However even if he is his work is not without merit. I found the ideas advanced thought provoking.
Rating:
Summary: One of the best sales books I have ever read.
Review: I have to admit that I ordered this book on an impulse from Amazon.com a couple of weeks ago. I teach some sales courses professionally myself and have managed sales people for 30 years. I presently have 158 consultants selling high tech consulting and business solutions for a full package consulting company. I half expected to send this book back and never expected to write an endorsement! First, this book is a true original. Second, it is written really well and its smash-mouth science approach is more fun to read than most books for sales people. Third it has more credibility and class than the feel good brain candy you get in Personal Selling Power magazine or Zig Ziglar seminars. If you think selling is for dummies pass over this one. But if you want some of the best return for effort invested in reading a sales book, give this one a try.
Rating:
Summary: One of the best of the best
Review: I heard Tony Parinello on his radio show tell everyone how he read this book in a monastary in Nepal. How could it be that good? I have probably browsed through hundreds of sales books from Tom Hopkins to Miller and Heiman, so I didn't think this one could add much to what I already know. Tony was right and I was wrong. This is not a good book for salespeople, it's a great book every sales person should read at least once. Sales managers should read it five times.
Rating:
Summary: Fluffy, attacking, but probably the best on the topic
Review: I personally think the book spends a lot of time attacking a lot of self help people, NLP, and other things in an egotistical way. It's also hard to read because they are so dry with most of it, and I think they are victims of their own suit which would be Oppositional reflex. It's very, very hard to read because of that. A lot of words are bitey, and self righteous. Having said that, you shouldn't let that take away from the value of this book. It will help you if you listen and if you skip most of the egostical parts. I think it's a great book, and they are honestly trying to help. I recommend this book to anyone having trouble selling like I do.
Rating:
Summary: One Christmas present I won't be returning
Review: I thought, no way, not another sales book. I have a policy of not reading any more "gosh I made a million in sales and you can too" books. I started leafing through this one and it got me. I did'nt know there were any sales books like this. If there were more like this I might change my mind about them. For now this one is great. I can't recommend it enough for sales pros. It delivers what the others only promise. Tim Stevens
Rating:
Summary: It Really Helps -- It Do!
Review: If I could find Dudson and Goodley I'd give them a great big kiss! They helped me. They saved my life and I want to say thank you. Thank you. I got that call reclutnce. The doctor told me it was the jittery kind, I think. So, the thing I did was something what Dudson and Goodley write about in this book -- I put an elastic band around my head (cause that's where I think the call reluctnc is) and when I don't make sales call, I let that rascal fly. It hurts for a minute or two, but I don't care. No jits. So, buy this book. I know you will like it. And if you don't want to wear elastic bands to work, don't worry. Dudson and Goodley got other helps for other folks. I tried sniffing the cologne like they said, but the doctor said it wouldn't help for what as I have got.
Rating:
Summary: Anyone can benefit from reading this book
Review: In The Psychology of Sales Call Reluctance, the authors offer practical exercises and innovative techniques to help people recognize and overcome the self-limiting behaviors that keep them from earning what they're worth. September, 1999 Enterprise Virginia Magazine
| 
