Rating: 
Summary: A good read for the non-seller, too!
Review: I'm not a professional salesperson, so I won't weigh in on the pro's and con's of the previous reviews. I found myself in a position where I needed to do some selling, and a friend recommended this book to me. I didn't have time to wade through a huge book with lots and lots of details on selling. I would highly recommend this book. It's an easy read, and focuses on basics and getting your message across. As a psychotherapist by profession, I even found a few suggestions that are helpful for my practice. By focusing on basics, Fox avoids the trap of falling into smoke, mirrors and tricks - which in my experience, both salespeople and therapists fall into from time to time. Again, I will leave to the professional salespeople the debate about the merits of this book inside the field. However, if you need to know about selling, and don't have a great deal of time to devote to it, I would suggest that you read this book.
Rating: 
Summary: READ IT, USE IT!
Review: I must disagree with the two previous customer reviews. The reason why I bought this book in the first place, was because of the short and to-the-point suggestions. This book is not #10 in the Morgan Stanley Dean Witter Group(one of the top firms in the world) because of its length, but because of its stellar advice. Many of the tips may seem logical, but rarely are practiced. Believe me, I meet with all kinds of salespeople on a daily basis and all of Fox's tips are often ignored, thus killing a sale. If you want your client base to grow, read this book and use Mr. Fox's advice!
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Summary: Basic Rules we all know and forget
Review: I would be a millionare today if I had read this book 10 years ago. Back to basics is the theme. Getting the sale is the result. Follow the rules and selling is easy. This will be the topic of dicussion at our next sales meeting.
Rating: 
Summary: Oh Please
Review: I wish I had so little shame and was well enough known to make money writing psychobabble garbage like this book. This is nothing but platitudes and pithy, predictable and thoroughly fabricated anectdotes targeted at vacuous salespeople who read at about the 3rd Grade level. Be sure not to comment about that suit of armor in the client's office! And whatever you do, NEVER accept your customer's offer of a cup of coffee! This book does have one redeeming feature: it is unintentionally funny.
Rating:
Summary: Beyond Bad
Review: I can't believe someone was paid to write this. I can't believe that I wasted my time reading this. This is so bad that it is comical. I particularly like the chapter recommending that Rainmakers buy shirts without pockets so that they won't be tempted to put a pen in their pocket which could then leak and be distracting to their customer and "...decrease the odds of making a sale." It's a sad commentary on our society that pablum like this is considered wisdom.
Rating:
Summary: Let It Rain, Let It Rain!
Review: Based on the oft forgotten perspective of the customer, Jeffrey Fox wastes no words on how to increase your effectiveness and how to deliver world class value to your customers! Perfect for every sales professional no matter how long they've been in sales. The tapes remain in my car and I listen to them on the way to appointments so I can get a quick refresher. In the first listening, I focused on the Killer Sales Questions. I used two of them in an account call the next day and had great results when the customer responded positively! Wow!
Rating:
Summary: Worth its weight in Platinum!
Review: Very useful information, every ingenuity is illustrated so that these lessons will be remembered, but the true value is one of the last sections. Jeffrey Fox could charge any corporation 10% of their revenues for the bonus chapter in this book on 'Dollarization' and they would be getting a good deal. Dollarization is a term that Mr. Fox coined for his practice of calculating a dollar value for any product or service. His method allows one to tell a potential client exactly how much money they would be losing if they didn't go with a product/service. AN INCREDIBLE SELLING TOOL. If I could dollarize this book, I would say it has to be worth 70% of the sales I lost in the past year. I don't even want to think how much money that is. I would suggest that this be part of every corporate reading list. Who knows, you might double your sales!
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Summary: The author, Jeffrey Fox, July 31, 2000
Review: Hello readers and Amazonians! Thank you for your interest in How To Become A Rainmaker. First let me clarify something. I have received several questions from readers who feel the title of the book is somewhat misleading. This perception is based on the traditional narrow definition of the term "rainmaker" (typically the big hitter at a law firm or investment bank). The book's introduction details my broader concept of rainmaker. A rainmaker is that person (or persons) who brings in the business, the new customers, and the big money to any organization which needs revenues. The rainmakers with whom I work and know include big hitters in industry, investment banking, law, advertising, consulting, accounting, and fund raising. These rainmakers earn more than $100,000 a year; many earn more than $1,000,000 per year. Fox & Co. (a marketing consulting firm) has been studying the selling techniques of great rainmakers for twenty years, and every day we help companies improve their rainmaking skills. This book presents ways to sell that are found no where else. For example, the concept of "dollarization" is the most important and most powerful of all rainmaking methodologies. Learn it only in this book. How To Become A Rainmaker is an easy-to-read, pithy, short-chaptered blueprint for becoming a selling super star. The book is for someone who has been selling for five days, five years, or five decades. I hope you give the book a try, and decide for yourself.
Rating:
Summary: A Copy for every employee
Review: What a refreshing look at the most critical of all corporate functions: Ringing the cash register. Every employee within our organization has been given a copy and all new hires receive a copy on employment. As the President of the company I want an entire organization of Rainmakers not just the sales force.
Rating:
Summary: Good primer for Customer Relationship Management
Review: Consistent application of Mr. Fox's principles will make you a rainmaker - salesperson or not. Customers are hungry for proper treatment and this book reminds us of what we already should know! This book offers a quick tune-up or diagnosis session of what might be wrong at your company. Do your clients a favor - buy this book for your staff!
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