Effort-Less Marketing for Financial Advisors

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Summary: The book Effort-Less Marketing will transform your business
Review: This book has made an incredible difference in our financial advisory business and how we look to attract new clients. It is packed with ideas, yet humorous, well-written and easy to understand. We were spending thousands of dollars attracting clients with costly seminars. By following the steps in Effort-Less Marketing we are attracting the type of clients we want and enjoying the process!

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Summary: Great Stragegies
Review: This book helped me view my book of business in a new way. I no longer cold call or do seminars and have acqired the same amount of new clients. The idea of letting your best clients find you new clients is one that I did not think of before reading this book. I have focused on bettering my relationships with my top 20% of my clients. I now have a hand full of advocates as clients and they do the work for me. I get calls from their friends and families introducing themselves. My business was up last year in a very tough environment.
Thanks Steve
Chris Atsaves

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Summary: excellent road map
Review: This book is an excellent road map for anyone wanting to acheive another level in their business. It is full of great tips to implement into your practice immediately and get results. It is a must to have in your personal business development library.

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Summary: Not for Beginners
Review: This is a book designed for financial advisors who have been in the business for more than 5 years. It talks about how to get into a niche market and divide your customers in A's, B's, C's, and D's. You want the A's and B's, not the C's and D's. This book is somewhat motivational and has a few good ideas on how to get your business going. This is good book for a financial advisor who has his OWN business, and not work for one of the major financial firms. As a beginning financial advisor, I got a few good marketing ideas from the book, but will have to reread it in a few years once my client base builds up. Do NOT think this book will have an immediate impact, the author even states that these marketing tools will take a few years to kick in. Overall, if you have been in the business for a few years and are feeling stale and need a jump start, then this book is for you. Good Luck.

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Summary: Effort-less Marketing for Financial Advisors
Review: This is a great book for Financial Advisors

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Summary: Great Book to Read to Bring Your Business to the Next Level
Review: This is a great marketing book that helped me find a new direction for my business. This is a "must read and keep" book
for financial professionals!

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Summary: Very helpful
Review: This is the bible for financial planning. It gives very specific instructions on building a financial planning practice. I read it once, but now have to read it a second time to make sure I haven't missed anything. I now focus on attracting the kind of clients I want instead of just blindly going after any client. I especially like the part about creating strategic alliances.

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Summary: Effort-Less Marketing for Financial Advisors
Review: What a powerful book! Finally a step-by-step approach to building not only a successful business, but a fun business! A great thing about the book is that the ideas have been market tested and really work! This is a helpful book for experienced as well as new people in the business. New people finally have a way to build their business the correct way, from the beginning! Experienced people will learn how to use "Effort-Less Marketing" to bring joy back into their business again for themselves and their clients! Steve Moeller teaches you how to have "raving fans" not just get referrals! Steve has put a comprehensive approach to building a successful business in one great book. His ideas are a win for the client and the Advisor! Buy the book and put the concepts to use. It will be the best[money] you ever invested in your business! Your clients and family will thank you!