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Summary: Customer loyalty reaches the world of plastic surgery!
Review: <<A young surgeon who recently attended one of my seminars introduced himself at lunch and asked, "Have you read Customer Loyalty by Jeffrey Gitomer? You sound just like him (I'd been lecturing on the subject of improving surgeon listening and communications practices with their customers/patients). After an embarrassed "No" answer, I arrived home to find a copy from Amazon.com on my desk with a note from the young surgeon! Incredible! Your concepts worked for him-it was the first gift I've received from a surgeon attending one of my seminars!Customer Loyalty is full of "right on" practical concepts that are just as helpful in plastic surgery as they are in the business world. As a patient who is a surgeon, I think most physicians could benefit from Customer Loyalty! As I read, I made a list of over 80 items that could be improved in my practice! A great book that is practical and enjoyable!>>
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Summary: Simple truths that help maximize your brand contact points.
Review: "Customer Satisfaction Is Wortheless, Customer Loyalty Is Priceless" has become an inspiration to my marketing strategy team as we seek ways to bring memorable experiences to every point of brand contact with the customer.
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Summary: WOW
Review: A brilliant, uplifting, easy read on an area that is becoming more and more important to the success of an enterprise. Jeffrey's style may appear simplistic but it is all the more effective for that. You are constantly being given home truths about customer service in the real world (and the lack of it). The book is full of recommendations and action plans to improve your own performance. I would recommend this book highly to anyone in the customer care area - and that is everyone !
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Summary: A must read for all those who say the customer is King
Review: After listening to a colleague promote this book time after time, I finally gave in and bought it, and am I sure glad I did! This book is so straight forward in its approach yet provides the information necessary to really improve and notice what companies are doing to keep your loyalty or those who are doing their best to just keep you satisfied. He goes through the process of helping you discover what you're doing right and what needs improvement. This book also points out the importance of the individual in business for promoting or hurting future sales. Being on the road frequently with business, his travel stories related to similar experiences I've had with airlines, restaurants, and hotels at numerous locations across the country. I recommend this book to anyone wanting to improve their customer loyalty skills and increase their referral business.
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Summary: Wow! What a difference!
Review: After listening to a colleague promote this book time after time, I finally gave in and bought it, and am I sure glad I did! This book is so straight forward in its approach yet provides the information necessary to really improve and notice what companies are doing to keep your loyalty or those who are doing their best to just keep you satisfied. He goes through the process of helping you discover what you're doing right and what needs improvement. This book also points out the importance of the individual in business for promoting or hurting future sales. Being on the road frequently with business, his travel stories related to similar experiences I've had with airlines, restaurants, and hotels at numerous locations across the country. I recommend this book to anyone wanting to improve their customer loyalty skills and increase their referral business.
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Summary: Practical answers to today's loyalty questions
Review: Any company whose product is bought by someone else (every company in the world), should pass out copies to its employees.
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Summary: A must read for everyone in any kind of business!
Review: Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless is what every business book should be: insightful, easy to read, funny and full of valuable information any business person can put to use immediately. If you love Mr. Gitomer's weekly column, you'll love the book even more. He shares stories everyone can relate to and tells you how you can use the knowledge gained from these stories to improve the quality of your service and earn customer loyalty. When I am ready to hire a staff, this book will be required for every team member! I have already begun to implement several of the ideas and when I can, I am sending a copy of this book to every company on my customer service hit list -- their customers deserve it!
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Summary: Required reading for all customer support reps
Review: Excellent book. A must read. Order one for everyone in your company and "just do it"
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Summary: WOW! Another Homerun for Jeffrey Gitomer.
Review: First there was the Sales Bible and now another homerun has been hit in the form of the book Customer Satisfaction is Worthless, Customer Loyalty is Priceless. Mr. Gitomer has packed vital information in this treasure that has forced my organization to overhaul our customer service tocustomer loyalty. This book should be required reading for all who are serious about increasing their sales.If there is a book that belongs in the hall of fame, this is it!
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Summary: What about creation of value for customers?
Review: From the tone and content of his book, Gitomer apparently believes that customer loyalty comes from superior service. In my experience, this message is a very superficial and one-dimensional approach to understanding customers. For well-known examples of companies doing a great job of creating loyal staff and customers - like USAA, Rosenbluth International, Fed Ex, State Farm, MBNA, Southwest Airlines and Ritz-Carlton - service is just one element of their success. Companies like these are so committed to their customers, every process is targeted at building value. Other than a page here and there, "Customer Satisfaction is Worthless...." offers a light snack on customer loyalty and the creation of value rather than a full meal of insight.
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