Rating: 
Summary: Valuable book for community organisers
Review: Like magazine publishers are creating a sort of community by the interests every single time the latest print arrives on your desk. This is pretty much the same thing we have been doing with our customer base of our magazine portfolio for a year, so god bless John and Arthur writed this book, and told to us that we are on the right track. The book gives very valuable perspectives, but the case is not in the book, but your own specific business environment, and the point is very tough to find. This is not so called "how-to" do it. So don't wait too much. The perspectives are the greatest thing here.
Executive Account Manager J.Lystimaki
Rating: 
Summary: Good only if you haven't used the net ever
Review: This book is useful for novices that don't know anything about the Net; spent no time on chat rooms, have not cruised the web, and never seen an online ad. This book only looks smart, but it's at best a like the telephone book - accurate but irrelevant, at worst, an excuse for inaction.
I'd buy if I had Dilbert's boss and had to show him/her that McKinsey consultants said it was ok to do things like customer service and salels on the net. Turned out... it wasn't me.
Rating:
Summary: Clear landscape for where IT meets humanity
Review: Though spun from the usual Mc Kinsey-speak, this book clearly portrays the critical success factors for the emergence of interactive online communities. The balanced economic model alone is well worth the read. At last someone has captured the internet realities of a give-away economy and portrayed the steps one must take to move towards a more sustainable model for revenue development and growth. The closest parallel to CommunityWare yet written about outside of communityware.com site
Rating:
Summary: Lot of Hype
Review: After seeing this book advertised everywhere, I finally capitulated and read it. I was disappointed. The authors talk in such broad generalities that makes it difficult to see
what the challenges are in electronic commerce. There is a lot of push by a lot of the consulting firms about communities. Communities, online, are nothing new as a business idea. Just recognizing that communities exist and are a good idea seems
to be key idea behind the book. In summary, I was
disappointed by the lack of detail in this book.
-- Prof. Ravi Kalakota
Rating:
Summary: Don't read this book (please) !
Review: The kind of book you don't want anybody but you to read... New ideas, new perspectives... The best thing I've read on the net so far in 1997
Rating:
Summary: Must read for anyone doing business of any type
Review: If you're not a true believer the Internet will forever change the way products are bought, sold and positioned--NetGain is a must read. Once you read NetGain, you can rest assured some entrepreneur is organizing a virtual community acting as an agent for your customers. Provoking and soul searching for all buyers and sellers and entrepreneurs
Rating:
Summary: "Crossing the Chasm" for the Internet.
Review: For any investor or entrepreneur looking for the business model of "increasing returns" and long term revenues and profits on the Internet - this is a must read. Dave Davison, Venture Catalyst Partner
Rating: 
Summary: Great Content, but what do I do now?
Review: McKinsey authors are adept at describing the situation and the dynamics of the Internet and its possible economics. But their solutions were its traditional and generic strategy, organisation and metrics recommendations
Rating: 
Summary: Good Subject, Poor Substance
Review: As a cyberpreneur myself, I was not able to find many enlightening points out of my reading. More value could have been added from recent developments in online marketing, co-petition & co-evolution, strategic globalization, and changing dynamics of high-tech business.
Wish to see more books on similar subjects.
Rating:
Summary: Well worth the read!
Review: The concepts put forth are highly speculative as there is little experience in creating for-profit virtual communities. Their scenarios, however, are reasonable and thorough. If you are prepared to be made anxious about yet another major development that you may be missing then this book is for you. It's well worth the price of admission
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