Rating: 
Summary: A guidebook for online entrepreneurs
Review: So far, this book has sold better than any of my others, and I think that is because it taps into a potentially huge market of entrepreneurs--individuals who are starting their own new business and who want to create an online presence. This book is especially for non-businesspeople who want to stake a claim in the new frontier of the Internet. The thing *I* liked about writing this book was talking to businesspeople who are making money with their business Web sites--the family that sells Beanie Babies, and the hardware store owner who has set himself up to take credit card orders online. I learned a lot from these folks, and I hope you do, too.
Rating: 
Summary: Offers the Right Stuff to Get Online & Noticed!
Review: Starting an Online Business for Dummies offers readers the right stuff they need to get online, to get noticed, and to remain competitive in today's highly competitive online business world. Readers will pick up on a number of important business development concepts, Website design considerations, and marketing strategies. They will also learn that the Internet is a cost-effective way to let others know about the products and services they have to offer! Website design considerations featured in the book includes developing content, establishing a graphic identity, offering features like guestbooks and discussion groups, setting up sites to handle secure sales, providing various payment and shipping options, providing customer service, and becoming a resource for customers. Greg Holden points out that business people can attract prospective customers to their sites by offering important information, products, services, and features free of charge that will not only enhance the appearance and functionality of a Website but may also end up enhancing one's bottomline! When it comes to marketing, Holden provides realistic and easy to use marketing strategies and advice developed to draw attention. Readers will learn about starting their own newsletters, using newsgroups and mailing lists, holding contests, establishing business partnerships, exchanging links, placing banner ads, and using meta tags to attract the attention of search engines! Other important online business considerations covered in the book includes Website security, legal matters, trademarks, copyrighting, taxes, and record keeping. Holden offers instruction and advice on these and other matters and directs his readers to Websites where they can find further information. A 32-page "yellow pages" Internet directory is included in the book to give readers a jump-start on finding good online resources! The CD that accompanies the book is loaded with the latest trialware editions of popular programs such as Paint Shop Pro, HotDog Pro, Norton Utilities 2000, Internet Explorer, Netscape Communicator, and the Adobe Acrobat Reader. A bunch of business programs are included as well to help businesses get up and running quickly! Starting an Online Business for Dummies offers readers an excellent introduction to the art and science of setting up an online business. Every major aspect of starting a business is covered in adequate detail to help someone get started. Get a copy of this book and experience the thrill of operating your own online business - it can be very rewarding for you!
Rating: 
Summary: A great book to get started with.
Review: The title of this book reads "Starting an Online Business for Dummies" and the book offers the novice Online business person an easy way to begin understanding the concepts behind much of today's Online business without overwhelming the reader. In many other books I've read, terms like, "Meta-tags","Banner Exchange","Keywords" and many other terms are used without the author of the book ever considering the fact that the reader may not be familiar with these terms, or bothering to explain them clearly. "Online Business for Dummies" takes the time to explain each new term which is introduced, and offers many clever anecdotes which not only keeps the reading enjoyable, but also helps the reader to remember and understand the concepts. In our own Online business we used "Online Business for Dummies" to draw out a mind map which helped our tech oriented support staff to gain a better perspective on the typical support needs of novice Online business people. If you are just starting out I couldn't recommend a better book to get started with. Learning the in's and out's of Online business is not a one step process, and I think that "Online business for Dummies" does a fairly good job of laying a foundation you can build on.
Rating:
Summary: A must have for the inexperienced and experienced
Review: This book clearly lays out the do's and don'ts of venturing and succeding on the wonderful, new frontier known as the Internet. It provides clear, concise ways of utilizing many inexpensive resources on the web that allow even the smallest business owner with the tightest budget to build and promote a successful web site. A MUST BUY!
Rating:
Summary: Starting An Online Business For Dummies
Review: This book is truly incredible. I cannot even absorb all of the information in it! This is a MUST HAVE for ANYONE even thinking about starting an on line business. This is such an easy read and you can go on line and check out all the different web sites he has listed in the book. There is more information in this book than I ever thought possible. It is EXTREMELY helpful and written very well. It is the kind of book that you keep on your desk to constantly look up things. This is the best investment I have made in a long time. = )
Rating:
Summary: Starting An Online Business For Dummies
Review: This book is truly incredible. I cannot even absorb all of the information in it! This is a MUST HAVE for ANYONE even thinking about starting an on line business. This is such an easy read and you can go on line and check out all the different web sites he has listed in the book. There is more information in this book than I ever thought possible. It is EXTREMELY helpful and written very well. It is the kind of book that you keep on your desk to constantly look up things. This is the best investment I have made in a long time. = )
Rating: 
Summary: Basic information, but not hands-on enough
Review: This book offers a good introduction to what you need to start your own online business. All aspects of starting such a business is covered, and after I read the book I could proudly say I knew the how's (as well as what's), and I was on my way starting a business. But there are two major flaws to this book: first, it's not very readable, and second, it doesn't give you enough hands-on information. There are superfluous step-by-step instructions on how to use FrontPage Express, but the author doesn't tell you much about building store fronts or how to accept credit cards online, two of the more pressing topics for someone wishing to start a e-business. The CD is a big disappointment. Just a collection of demoware and shareware. It is an environmental waste and makes the book a little pricier than it should be.
Rating:
Summary: a reader
Review: this is a very good book for beginer and other as well. step by step, easy to follow, important notices, great advices and more.
Rating: 
Summary: Another book of lists from Dummies, Inc.
Review: This is basicly a book of lists--websites to visit, stuff to buy, etc. Aside from the fact that 90% of this information is available for free, a surpising amount is, well, just plain obvious. If you're not good at accounting, hire an accountant. You'll do more business if you accept credit cards. Good tips! Its also rather out of date and BTW, my copy had no CD.
I note that the same author has written Internet Auctions For Dummies, another vexing subject. Now if I only had Returning Books To Amazon For Dummies....
I did find a very good book which is just as basic but takes a logical, chronological, step-by-step approach, How To Start A Home Based Mail Order Business by Georganne Fiumara.
Rating:
Summary: Good summary of...
Review: what you need to get started, but not a great deal of detail. Also there was a lot of promotion for other people in the book, which I did not expect. The book makes it appear anyone can have a successful online business if they have the drive, but this is not realistic since there are many details that must be understood for a successful online business. My advise: Don't be overly optimistic because a stranger said you can be successful.
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