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Rating: Summary: extraordinary insights and understandable text Review: Jack is a tremendous speaker and motivator and in just a short time can create an excitement in an individual or organization that is electric. The book is written in the same down to earth communication method that make Jack so exciting to hear in a conference. I recommend it.
Rating: Summary: Unique approach to personal and professional development Review: The descriptions of the three types of companies at the beginning of the book is excellent. Jack refers to "profit-driven," "customer-driven," and "meaning-driven" organizations. He then proceeds to give detailed and practical instructions on developing a "meaning-driven" company.His foundation is self-esteem. Rather than seeing it as something to be achieved, he says self-esteem is a given. Another great book with a simular approach is Your Sperm Won--Experiencing Your Value As A Championship Human Being.
Rating: Summary: Avoid! Review: What could have been a decent book is ruined by the author's blatant and offensive attempts to convert the reader to Christianity in the last two chapters. The validity of other faiths is rejected and Lannom advises that "as per the Bible", Christ is the only way to God. Far from being an enlightening introduction to his faith, it seems he is no better than many muslims in that he seriously believes the absurd notion that the billions of non-Christians in this world will not be making it to heaven. Give me a break, you must be joking!
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