Attitudes and Attitude Change (Social Psychology: A Modular Course)

Rating:
Summary: A great book!
Review: Bohner and Wänke have written a textbook that's up-to-date, comprehensive and a pleasure to read.

Rating:
Summary: An excellent book!
Review: The authors have done a great job at reviewing the psychology of attitudes. The reader learns about the origin of attitudes, how attitudes are measured, how they can be influenced, and how they guide our thinking and behaviour. Written mainly as a textbook for undergraduates, the book's content and style are accessible to readers from the general public as well. Up-to-date coverage of research findings, lots of examples and illustrations. I can highly recommend this book.