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Resistance and Persuasion |
List Price: $34.50
Your Price: $34.50 |
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Reviews |
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Rating: 
Summary: Anticipation Meets Fulfillment
Review: I have followed the work of Linn/Knowles for some time now. An admiring fan. When I heard Resistance and Persuasion was going to be released I was ecstatic. This is the finest academic book written about persuasion in 20 years. It will become an indispensable classic in short time. The editor/authors collect the best of current research delving deep into resistance and the Omega Strategies that will overcome it.
If you're in college and get to have college credit for learning this you are fortunate indeed. Enjoy. There isn't better at the University Book Store.
Kevin Hogan
Author of The Psychology of Persuasion:
How to Persuade Others to Your Way of Thinking
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