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In the Pink: The Making of Successful Gay and Lesbian-Owned Businesses |
List Price: $19.95
Your Price: $19.95 |
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Reviews |
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Rating: 
Summary: Informative guide to marketing to gays and lesbians.
Review: This is smart and practical guide and great motivational tool for starting a cafe, club, or any business serving the gay and lesbian community. Based on the experience of 650 business owners, and what they went thru and how to avoid the pitfalls. I am involved in the Fresno Film Festival and a professional association and I found the information very relevant. There are budgets and marketing plans.
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