The Wilder Nonprofit Field Guide to Fundraising on the Internet

Rating:
Summary: Good guide overall; there are more recent ones
Review: Wilder's Field Guide is well-researched and thorough. Its one shortcoming is not its fault; Internet fundraising has changed (for better or worse) over the last five years since it was published. A good book to add to the fundraising collection, but should not be read as the sole resource manual.