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Summary: Excellent book...superb, detailed and vital information!
Review: This book is a "MUST READ". An e-business library would not be complete without it. Our company is waiting with great anticipation for their next book.
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Summary: This is an excellent look at E-commerce. I am very impressed
Review: Whether you are an accomplished E-Commerce Architect or just learning, this book is a must. I am taking Steffano's and Juanita's E-Commerce Architect Certification course at Southern Methodist University (SMU) and I feel confident that through their personal instruction I am positioned for next year's growth.
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Summary: Here?s how to do it
Review: This book provides an introduction to the various technical and business aspects of e-commerce for the small to medium business owner or manager. The authors begin by stressing the importance of e-commerce and tremendous growth potential for companies that do it right. After a few brief case studies, they delve into some of the more technical aspects, such as how a company can connect its databases to off-the-shelf e-commerce software. They describe what a server does and give an overview of the features of the top-selling server software. They also summarize the possibilities for electronic payments and how they work, as well as the kinds of security that are needed in various parts of an e-commerce network and why. The final chapters in the book provide an in-depth look at online auctions, project deployment, and their own e-commerce program of study. All in all, the book sticks to the surface of many of the technical issues, so readers without a great deal of technical expertise should have no trouble understanding it. On the other hand, if you are looking for technical details, you may want to go beyond the level of this book.
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Summary: E-Commerce for Everyone
Review: This is the prefect book for the techie who wants to plunge into e-commerce. The book makes it clear, through statistics and examples, that just knowing the IT aspects of e-commerce are necessary but not sufficient. The classical b-school issues of marketing, strategic planning, and customer service, as applied to e-commerce, are all well covered. For those with a business background there is plenty of information about the IT needs of a well run enterprise, without getting bogged down in code and programming details that would probably be obsolete by the time they were read. This book has something for everyone. A must read for anyone considering the world of e-commerce.
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Summary: This is Book One on E-Commerce!
Review: Here you will find all the key issues artfully described, in simple English. You will learn the key E-commerce concepts; you will not get bogged down in the quagmire of programming in ASP, VBscripts, or XML. By the same token, it is not a book for hardened IT professional. However, if you are an e-commerce manager, info-architect, or someone curious about what makes e-commerce tick, then this is the book for you.
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