Rating: 
Summary: Go elsewhere!!!
Review: Extremely disappointing. overly simplistic, no real insights, and it does not deliver the essential information I was lead to believe it contained. I advise you to go elsewhere.
Rating:
Summary: I hate when authors plug their own book here
Review: I'm searching around all these titles and I can't take the authors plugging their own sites with their own reviews! It's a little obvious when you write 10 of them and no bad words are said about the book. Does anyone agree???
Rating: 
Summary: If you want to understand Ecom read this.
Review: A fantastic book for anyone that wants to know more about E-commerce. The book is written in a way that anyone, technical or not, can feel totally informed upon finishing it. Insightful and dead on target. Fear, doubt, and disbelief about jumping into ecom are quickly put to rest. If anyone has questions about ecom, this book will satisfy them. I highly recommend it!
Rating: 
Summary: A Pretty Basic and Simplistic Study
Review: I bought this book because most of you loved it; i was disappointed; its analysis of marketing was very weak - sort of like a junior high school student's report on "the internet." - and often its info was shallow or just wrong! Banner ads, contrary to the book's assertion, are *not* a great way to market your web site - according to almost all recent, intelligent analysis.
Rating:
Summary: This book is the best source for e-commerce success!!!
Review: This book is the best source for e-commerce success! Companies both large and small should use this book as the basis for building their e-commerce programs within their companies. Thank you to the authors' for providing a source that was much needed in this new world of e-commerce. I will be waiting for your next book with much anticipation!
Rating:
Summary: superficial and simplistic
Review: If you don't have a clue what e-commerce is, and are looking for a place to start, you might get something out of this book, although I think even the neophyte will have a real "DUH!!!" kind of reaction to most of the authors' breathless pronouncements. If you're looking for a thoughtful, well-researched and technically mature resource -- look elsewhere.
Rating:
Summary: Succes starts here!
Review: If you are looking for a complete guide that will take you from initiation to implementation this is the book. I highy recommend it.
Rating:
Summary: Provides Excitement and real-world solutions
Review: I am taking the publisher's E-Commerce Architect Certification course at Southern Methodist University (SMU) and can't wait to implement my E-commerce knowledge in the real world. Michael McCartin - mmccartin@hpup.com
Rating:
Summary: Everyone involved in E-Commerce can benefit.
Review: This book has greatly increased the scope and effectiviness of our electronic commerce site design. And, by giving the book to our clients, they have been able to quickly enhance their knowledge of electronic commerce capabilities and issues. I would recommend this book to all of the parties involved in e-commerce development and deployment.
Rating:
Summary: A must read for everyone entering the arena of e-commerce
Review: Steffano Korper and Juanita Ellis have made e-commerce understandable. This informative book is not "for dummies" but for intelligent, well-rounded individuals.
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