Description:
Ever since the introduction of InDesign for professional graphic designers, Adobe has aimed PageMaker, its older layout application, toward business professionals, desktop publishers, and home users. To help these groups along, PageMaker 6.5 Plus includes over 300 professionally designed templates. The Adobe Creative Team has published Adobe PageMaker 6.5 Plus Productivity Kit to help users, especially beginning users, produce better-looking letterhead, business cards, and brochures. The book is divided into 24 projects (newsletters, posters, direct mail pieces) presented as stand-alone lessons, which show in step-by-step, basic instructions how to customize each template to the reader's specific needs. The book is cross-platform, and the directions for both Windows and Mac users are detailed and thorough, with numerous illustrations and screen shots. In addition, the authors have provided occasional "Design Tips" covering topics like how to manipulate images, create logos, work with colors, use contrast, and otherwise get the most out of the elements on the page to create a more personalized look. There's even advice on how to get a consistent design for your business. The book avoids a busy look with its open layout that features a larger text size and only a few steps per page. The projects, like the templates themselves, vary in difficulty and complexity of design, but are all fairly easy to execute. While working on them, readers gain experience using the important features and tools of PageMaker, including master pages, layers, and style sheets. Adobe has an elegant corporate design, and (perhaps because of this) the lessons provide solid guidance in typography and layout. While the resulting projects are never subtle or complex, they are at least professional in appearance and, most importantly, doable by the average mom and pop business, or even your average mom and pop. --Angelynn Grant Topics covered: Step-by-step instructions for creating business documents by using and customizing templates provided with PageMaker 6.5 Plus, including lessons on making stationery, business cards, brochures, posters, direct mail pieces, postcards, newsletters, CD labels, tickets, certificates, labels, signs, holiday cards, and other projects. Also included is advice on design, typography, printing, and production.
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