<< 1 >>
Rating: 
Summary: Binderies Wide Shut
Review: Fewer mistakes are run if customers know printer's marks and have a printing industry expert do a 2-30 minute preflight with a folding dummy, sample book, and press sheets ruled for trim, final size, perforation, scoring and folding. Author T.J. Tedesco refers adhesive, case, mechanical, ring or saddle stitch binding choices to customer budget, design and marketing decisions. He ranks shipping covers from the most protective laminating to the least protective dry trap varnish, for commingling many zipcodes into one mail stream, drop shipping closest to final destination with biggest postal savings and fastest delivery, or fulfillment with full-service storage and direct distribution.The closing sections cover growth in the printing industry. But the final chapters also help customers and professionals outside the shop to recognize a good print business following ISO 9000 certified quality assurance standards for manufacturing and service; holding customer advisory boards, holiday gift programs, on-site universities, and tours with posted on-time delivery percentages and with well-placed sample bins; keeping accurate customer activity records, user-friendly invoices, and standard business letter books; nurturing good employees and profits; writing regular press releases and customer trade publication articles. So BINDING, FINISHING, AND MAILING: THE FINAL WORD, with its helpful glossary and index, makes for complete print shop reading along with Richard M. Adams II's COMPUTER-TO-PLATE: AUTOMATING THE PRINT INDUSTRY, Mark Beach's GETTING IT PRINTED, John E. Cogoli's PHOTO-OFFSET FUNDAMENTALS, J. Page Crouch's FLEXOGRAPHY PRIMER, Phil Green's QUALITY CONTROL FOR PRINT BUYERS, LARRY HUNT'S KEYS TO SUCCESSFUL QUICK PRINTING, Samuel Ingram's and Babette Magee's SCREENPRINTING primers, Cheryl Kasunich's GRAVURE PRIMER, John MacPhee's FUNDAMENTALS OF LITHOGRAPHIC PRINTING, and Lawrence Wilson's WHAT THE PRINTER SHOULD KNOW ABOUT PAPER.
Rating: 
Summary: Not enough details
Review: I guess I was looking for more details on the whole process. Some chapters were only 2 or 3 pages long. I guess the authors did not deem it necessary to go into much details on those topics. For the price of this book, and if you are looking for more than a few sentances here and there on the topics, I would suggest getting a book on that specific subject. I think they tried to cover too much material in one book and it really didn't give me enough information. I should have returned it.
Rating:
Summary: Not enough details
Review: I guess I was looking for more details on the whole process. Some chapters were only 2 or 3 pages long. I guess the authors did not deem it necessary to go into much details on those topics. For the price of this book, and if you are looking for more than a few sentances here and there on the topics, I would suggest getting a book on that specific subject. I think they tried to cover too much material in one book and it really didn't give me enough information. I should have returned it.
<< 1 >>
| 
