Trendsmart

Rating:
Summary: Smart and punchy keeps you one step ahead
Review: I find with todays blizzard of information, it's easy to get snowed under by mountains of consumer reports, trade magazines and marketing data. Trendsmart helped me focus on what's important so that I can start picking out emerging trends in my own industry (travel). The chapters are concise and readable, great inspiring brain candy for the daily commute to the office. One idea I adapted has already boosted sales 15% in a month.