Winning the Net Game: Becoming Profitable Now That the Web Rules Have Changed

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Summary: Venture investor and entrepreneur applauds this book
Review: Caroline Howard has managed to capture the absolute essence of on-line business in "Winning the Net Game". Her delightful, easy to read format packs tons of useful examples and tools into a comprehensive guide. As an entrepreneur and venture investor, this is highly recommended reading for everyone from neophytes to those seasoned at E-commerce.

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Summary: A "must read" for anyone thinking about starting a Web-based
Review: This book is a "must read" for anyone thinking about starting a Web-based business. It is also good for those who currently have a Web-based business and want it to be more successful. Caroline Howard writes in a clear and concise style - and deftly covers such topics as choosing your domain name, competitive market analyses, developing an e-commerce business plan, e-tailing, peer-to-peer computing, the value chain, marketing and customer convenience. I highly recommend it!
Suzanne H. Montgomery, Ph.D.
President, Montgomery-Copley & Associates

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Summary: Good start for developing strategies on the web.
Review: Winning the net game is an excellent book for small businesses trying to develop strategies on the web. What I found interesting is how she used a story of a family business in an effort to apply it to the real world. The information relates well to anyone that may not have a clear understanding of how the web can enhance a business' operations. Winning the net game in my opinion is a must read. I'm going to contact Caroline Howard is see if she can help my business.