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Webonomics : Nine Essential Principles for Growing Your Business on the World Wide Web

Webonomics : Nine Essential Principles for Growing Your Business on the World Wide Web

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Rating: 3 stars
Summary: Easy Reading ... but I craved more meat
Review: This book was an easy interesting read. It did a good job covering the basics of web economics through several real world examples. However, I wish the book had gone into more detail ... especially in the chapters near the end of the book.

Rating: 0 stars
Summary: Please visit the redesigned Webonomics.com
Review: The Webonomics.com site has an all-new design and is now more useful than ever:

--Take the WEBONOMICS Self-Diagnostic, a simple, 18-question, interactive test that will give your Website an immediate 1- to 5-star rating, plus customized follow-up recommendations via email.

--Sign up for WEBONOMICS STORIES, the quarterly newsletter updating readers about the world of e-commerce.

Thanks to everyone who made WEBONOMICS the #24 overall bestselling book on Amazon.com for 1997!!

Rating: 5 stars
Summary: Engaging and enlightening
Review: A previous review says this is all "common sense." Granted. But it is a structured packaging of important web business principles that nonetheless set off a few light bulbs in my head.

An easy read, Webonomics urges the reader to rise above the babbling techno-noise and stay true to the business purposes for offering web sites.

We have all experienced countless disappointments where a visit to a site left us unable to get information or interact effectively with the company behind the curtain. This book stresses the guidelines required to attract and keep users' attention: high quality information, self-service functionality, trust, and value-added rewards. There is a price to the programming and content development required to create that sort of interactive site, but if you don't, you'll just become some loose change on the floor of the web. Good book. Buy it.

Rating: 4 stars
Summary: Bring your notebook along for tips to jot down
Review: ctfarp@excitemail.com Webonomics: Nine essential Principles for Growing Your Business on the World Wide Web. by Evan Schwartz.

It would not be fair to criticize this publication on the merit it ascribes to the individual who may have already been introduced to the World Wide Web. This book starts off from square one, and where it goes from there may be fast associated with the telephone directory.

If you have already established a Web Page for yourself, dialed on access for the internet, or kept up with free copies of internet magazines, this book is not for you. What Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web does offer is a general scope of the changing competitive market for businesses within a new lingo-filled framework.

Some new catch phrases are thrown in and some old terms are tossed up for reinterpretation. If you wondered about getting ripped off, say those magazine subscriptions came in when you thought a free copy was due at your doorstep, Evan Schwartz offers the resolution: He suggests forgetting the hassle of consumer links, proposes that micropayments for credit consumers is an antiquated system, and encourages consumers to continue to push for the 'Digital Cash' method of currency exchange over the internet through incentives and (where is my Starbuck coffee card when I need it!!). What Schwartz does manage to relate is that when companies fail, large enterprises fail big and small companies can boom as Web users become savy consumers overnite. For instance, when other forms of digital cash fail, they can send the global marketplace spiriling into a loss--Coke and other brand names are mentioned.

What wins the merit of the Global marketplace according to Schwartz's Nine Principles of Webonomics advice? The phone and any other telecommunications device that will enable users to continue interface use without the hassle of too

On the low-brow downside of the Nine points of marketplace economics, this Web analysis did not produce any outcome from the interest of streetsavy new users who may wish to acquaint themselves with a new format for online use of the WEB. The rich get richer is the message Mr. Schwartz applies, overriding his entrepreneurial enthusiasms; and AOL is propounded for media proliferation, as is a callback service and other chat modes for continuing the ratrace of modern communication.

As for the index. Schwartz supplies the reader with ample A-Z internet addresses on a long line of subjects that lead to interesting addresses, most free advice, information retrieval, and advertisements that may be of interest to the novice surfer or, itenerate love of trades everyday personality that may be accessible on the web.

However, I wouldn't trade my stock quotes on the Wall Street Journal to listen to the future calls from the Global marketplace, solely based on Mr. Schwartz's Nine Principles.

The best of luck to the next Webonomics user on the World Wide Web!!

Rating: 5 stars
Summary: Interesting and Insightful
Review: Webonomics is an invaluable resource for anyone who regularly uses the Web for business. Especially useful are the lists provided at the end of the book, directing readers to specially interesting Web sites and firms. Thank you Mr. Schwartz.

Rating: 3 stars
Summary: A fairly good book but...
Review: I agree with a previous reviewer that Webonomics is about ideas rather than action. The reviewer also said you should get another book that covers practical issues and states Increase Your Web Traffic (in a Weekend) is the book you should get. I was a bit skeptical never having heard of the book but I decided to check it out and discovered to my delight that it is true. Read Webonomics to get ideas. Read Increase Your Web Traffic for the practical handson issues you'll need to succeed.

Rating: 5 stars
Summary: GOOD STUFFFFFFFFFF!
Review: In Portugal we are living an Internet Revolution and a lot of sites are being developed without following the best-practices. For webmasters like me it is reassuring to know that there are already several sucessfull and unsucessfull cases documented. Probably the most important book i've read this year (NetGain is the other one)

Rating: 4 stars
Summary: Excellent Book but his own Web-Site needs improvement!
Review: This book very effectively captures the nature and the "Zen" of the web. It talks very effectively about the Marketing principles that need to be applied to the web beast. However, I was expecting his web-site to be a show-case of what he is talking about. I was disappointed. His web-site offers a service that evaluates other web-sites for a fee on how well they follow his principles of webonomics. I am curious to know how his site fared!!. This should not detract from the fact that his book is definitely worth reading!

Rating: 5 stars
Summary: How money will be made on the Internet
Review: Evan Schwartz is someone who knows both the Wired world and the business world. The value of his book is the business insights he has about what will be successful on the Web. Example: Digital money, why bother when you can use your Visa or Mastercard. Its an example of increasing gains, the big get bigger because they dominate the market.

Rating: 2 stars
Summary: Don't bother
Review: I bought this book from Amazon after reading the other kudos(below). I really thought it would be "all that". Well, itisn't. It gives you a little insight into some experiences of others, but is hardly worth the time to sit through the 217 pages to find it out. Most of it is common sense.


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