The Wave 3 Way to Building Your Downline: The Secrets to Network Marketing Success

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Summary: Educate new prospects about MLM!
Review: Having been in Network Marketing for many years, I feel this book will help me and my downline to be even more successful. It is a great way to introduce others to MLM. Then you can present your company for them to evaluate.

Here is a fabulous quote from the book, describing how a true Wave 3 MLM company operates: "No longer do distributors need to stockpile their own inventory and keep track of all the paperwork. Gone are the days when each rank-and-file networker was expected to act as leader, mentor, public speaker, and champion motivator for his own downline. They simply direct customers to a toll-free 800 number. The company fulfills the order, credits the distributor for the sale, and spits out a computerized commission check at the end of the month."

That really helps people see the oppotunity in Wave 3 MLM!

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Summary: Network marketing can't apply in Hong Kong
Review: It is good to sell the dream of freedom to Hong Kong people, but actually, no one knows if you can gain large sum of money after you invest your money and efforts in this company.
Also, there are many illegal companies, which are working as MLM structure, i.e. pyramid scheme. Those companies are rather people oriented than product oriented. Before they enter the company, they need to pay a large sum of entrance fees, and they earn bonus by referring the scheme to people, but not recruiting sales representatives to earn commissions by selling products. Very often, those companies easily wind up. Hong Kong people are mixing up the concepts of these companies with those legitimate MLM companies, such as, Amway, Nu Skin and Mary Kay. Therefore, most of the Hong Kong people are not faithful to the MLM companies as they are too risky for them to join.

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Summary: The book that started the revolution!
Review: Richard Poe is the voice of network marketing. His articles in Success Magazine, Network Marketing: The Most Powerful Way To Reach Consumers in the 90's, May 1990 and We Create Millionaires, February 1992 brought network marketing to the public and business communities. Wave 3 became an instant best seller and introduced the concept of mass marketed MLM--a new generation of network marketing opportunities that simplified and automated many aspects of the business.

No longer did distributors have to warehouse and deliver products, drive miles to meet prospects and send massive mailouts, now WAVE 3 networkers came to rely on drop shipping and auto ship programs, voice mail, 3 way conference calls, video passout, satellite broadcasts, fax-on-demand services and other technicalogical innovations to grow their businesses, faster, easier and better than ever before.

Now instead of coming home from work and going to a meeting, they can simply dial for dollars or put a prospect on a three way call with their sponsor. It also eliminated the cost of paying for expensive hotel rooms to host meetings.

You no longer had to order cases and cases of product, now you could be placed on auto ship and have your products delivered right to your door. And the company will also dropship the product right to your customers door.

With Wave 3 created tremdous growth in the 1990's. Today, publicly traded network marketing stocks are among the best performing stocks in the stock market. And an ever growing number of Fortune 500 companies are creating network marketing companies as separate divisions to market their products. Some examples include Citigroup, Avon, and Rexall.

As we are rapidly moving towards a jobless society, Network Marketing may be the average persons best change to survive in an economy where there are few jobs. In the 1990's, we saw corporate Americans flee from the corporate world to the network marketing, a tradition that has continued through to the 21st century.

Wave 3 started the revolution and is an excellent book. I would recommend Wave 4 in place or in addition to this one. And the WAVE 4 Way to building your downline.

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Summary: Wave 3:The New Era inNetwork Marketing
Review: Wave 3 was a very helpful book because it showed both sides to Network Marketing. Many people in this business are going to go through stumbling blocks, however, through endurance it is very likely, and possible that you can become very successful. Wave 3 also serves as a guide. The author gives the reader key principles that other successful Network Marketers have already learned the hard way, but, at the same time they had to implement them before they were able to become successful in Network Marketing.