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Rating: Summary: A must read for the frustrated public speaker Review: Mr. Ailes does an outstanding job communicating how to leverage your own strengths to be an outstanding communicator. The book is joyful and entertaining to read and well deserved to be on any leaders reading list.
Rating: Summary: A powerful idea. Review: My college minor some 30 years ago was Speech. I have read some 10 books and many more articles about giving speeches. Roger Ailes book, first published in 1988, is the only one like it I have ever read. His advice is unique, and I believe, right on.Instead of quirky gimmicks, Ailes starts with the factors that make a great speaker -- some of which will surpise you, and encourage you. The book is very readable with lots of anecdotes and great stories to illustrate his points. In my consulting with political candidates I recommend it often. Considering this man's success in television and politics, I don't understand why this book is not more widely read and referenced. I consider it a "secret weapon". After all, this is the man who was a consultant to the man friend and foe alike called the great commuicator, Ronald Reagan. If you read it, you may be the only one you know who has. And then you will wonder, as I have, why more people have not read it.
Rating: Summary: Create a Winner's Image Review: The message of this book is that you possess a degree of control over your destiny, over the image you chose to project. It is a book who points out the proactive stance that can be taken by anyone to make a positive difference in the way others perceive him or her. Considering the author's vast experience in television, his comments about on-air appearance are worth special attention. He writes, "On radio and TV, your air of decisiveness (style/delivery) is as important as your substance (content/words). Be friendly, be brief, be direct, and be positive." Commitment is often the missing ingredient in effectively conveying your message to other people. He notes, "Ordinary people become extraordinary communicators when they are fired up with commitment." On the effective, tactful use of humor, he observes, "...humor is a way to take the sting our of almost anything and is used entirely too infrequently in the world." In this easy-to-read, straightforward book, the principles of effective communication are described in such a way that they're easy to apply. To enhance your communication, read it.
Rating: Summary: Practice Being Your Best Review: This title comes from the great Emerson, who also said, "Who you are speaks so loudly, I can't hear what you say." It is not just the words that you verbalize, but the way you carry yourself, as well as the interpretation that your interlocutor makes about what you are expressing. Although this author is a media a political image adviser, his lessons are for everyone. Think about. Haven't you said something before that you wish you could take back? And hasn't someone said something to you, in words that contradicted their actions? And I'll bet that their actions mean more to you, than their words. We all throw out symbols of communication, every minute that we are interacting with another person. And the meaning of that communication really comes down to the response or reaction that we get from those we are talking to. Read this book to enhance the quality of your life. This book enhanced how I read people, because it also taught be to be more free to communicate with my subconscious mind. And the more my self-talk enhanced, the more my social interactions with others became better. Read this book because you deserve more out of your life.
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