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All Corvettes Are Red

All Corvettes Are Red

List Price: $69.95
Your Price: $69.95
Product Info Reviews

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Rating: 5 stars
Summary: Great book - Buy a C5 Today!!
Review: As an avid vette fan since my teens, I finished this book in less than a week (I usually take months to read a book cover to cover). The C5 vette is a significant leap forward for chevy and it is amazing the car got built (read the book for the details!). You two may want to run out and spend $45k on a new vette for your garage after reading this book. I highly recommend it.

Rating: 5 stars
Summary: Amaizing inside information on the C5 development
Review: Even though I don't own a C5 (yet) it was very interesting to see how the C5 was born from the C4 (which I own) and many of it's short commings were over come. The bureaucracy that exist in large corporations as well, was exposed.
Had it not been for dedicated employees this icon may have faded from American history.
Excellent reading for any Corvette lover or just plain car buff.

Rating: 5 stars
Summary: Impossible to put down.
Review: Expecting a book about a car? Wrong. This one is about people reinventing a car and it's loaded with heroes, villains, and characters that you'll both respect and detest. It could be fiction, but it's all real.

"All Corvettes" was required reading for our marketing class and for the first time, we had a book that told it like is in the automotive world. Detroit and GM are obviously exciting, dirty, frustrating, wonderful places to work if you can stand the tension and have the guts to do your job right. The author made Corvette and GM come alive.

Rating: 3 stars
Summary: A Great Book But Lacking Chronology
Review: I am a Corvette owner and lover and hence was amazed at the insider details covered in this book about the car I love. But I can't rate it higher than three stars because I find that the author has an annoying habit of parenthetically shifting forward and backward in time. I had a very difficult time following what happened when.

Often he mentions a name in the middle of a story then proceeds back in time ten years (or longer in some cases) to give you this person's life history. By the time you return to the story, you can't remember who, what, or where you left off from. I found this so annoying that I had to read the book in small sessions and, quite frankly, gave up on trying to understand the chronology of the events depicted.

On the flip side, if you're a Corvette lover like me, I don't think you will find a more accurate description of what happens behind the scenes in the design, engineering, and production of America's sports car.

Rating: 3 stars
Summary: A Great Book But Lacking Chronology
Review: I am a Corvette owner and lover and hence was amazed at the insider details covered in this book about the car I love. But I can't rate it higher than three stars because I find that the author has an annoying habit of parenthetically shifting forward and backward in time. I had a very difficult time following what happened when.

Often he mentions a name in the middle of a story then proceeds back in time ten years (or longer in some cases) to give you this person's life history. By the time you return to the story, you can't remember who, what, or where you left off from. I found this so annoying that I had to read the book in small sessions and, quite frankly, gave up on trying to understand the chronology of the events depicted.

On the flip side, if you're a Corvette lover like me, I don't think you will find a more accurate description of what happens behind the scenes in the design, engineering, and production of America's sports car.

Rating: 2 stars
Summary: Schefter takes larger-than-life people and makes them dull
Review: I was greatly disappointed with this book. While I applaud the detail which Mr. Schefter provides regarding the complete makeover of the Corvette, on the other hand he simply throws pages and pages of dry rhetoric without adequately exploring the people behind the scenes. As with any corporation, GM has its share of room-filling egos and "All Corvettes are Red" showcases many of the windbags at GM, but the book doesn't go far enough to show just how these powerful, influential people are swayed by their own opinions and beliefs about how to rebuild an American icon. The reader is treated to situations that pop up out of thin air without regard to origin, such as when GM was considering killing the Corvette altogether. Schefter stumbles and mumbles about "costcutting" and other economic realities without really looking at the people pulling the strings.

This book could have been much more exciting and engrossing if it had been told from the standpoint of the people involved, rather than simply an empirical view of a car being built out of thin air.

Rating: 5 stars
Summary: ACAR shows how close "Corvette" came to being extinct!
Review: I will really keep this short: "if you are a car guy/girl, a banker, an ad-maker, an executive with any large company, an accountant, or just someone who likes to see how American industry "really works" and makes decisions...this book is a MUST." Put it this way, if you read BusinessWeek or Road & Track...you gotta read this great book. Corvette was almost killed by GM for sound business reasons in the early 1990s. They brought over Dave Hill from Cadillac to run the re-birth project, and his standards of quality control and planning allowed the new Vette (the 1997-98 "c5") to rival Porsche and other exotic euro-cars. In fact, I keep a little photo of a red c5 on my desk at work to remind me of all the business lessons learned from Hill and his Corvette team. I am a major Fortune 500 banker with an MBA, but so many of the lessons I learned in the book made sense to me in a way MBA courses don't. For me, this is one of the best stories about saving an American icon. So many of them are being lost and we will soon lose (in 2001 or so) the Camaro/Firebird (f-bodies) according to industry insiders. Read "ACAR" and see how close the country came to losing its beloved Corvette. Enjoy it...even if you never buy a Vette. Personally, I'll buy the poor-man's Vette, the Camaro, which was also designed I learned in the book, by John Cafaro, the c5 designer. See you...on the road! (The story of the "All Corvettes Are Red" title is also priceless, but too long to tell here. Buy it and see!)

Rating: 5 stars
Summary: This is an insightful book about the rebirth of the dying ca
Review: This book gives us an insight as to how to revive or restructure the flattered product or economy. It should be studied carefully to gain a vision of why C5 is so successful and extremely competitive against the rivals from Japan and/or Europe.

Rating: 3 stars
Summary: Good in parts, but tiresome in others
Review: This book is really good at depicting the in and out, day to day struggles that go along with making a car. It is also, however, at times nothing more than a breathless fluff piece for Corvette. It seems that every chapter has at least a paragraph describing the raw sex appeal of a Corvette. That's fine to a point, but it got tiresome by the end including chapters devoted to Corvette lovers, their Corvette shows and museums (the chapters in this book are pretty short, though).

The detail paid to the problems that came up was interesting and it's impressive to see all that goes on.

I think a better car book is "Car" by Mary Walton that discusses the '96 Taurus. Better written and less gushing (but then, how much gushing could be done for a Taurus anyway?).

Rating: 5 stars
Summary: American Muscle (and I don't mean just horse power!)
Review: This is a great book. In depth, behind the scenes, look at how the C5 became America's greatest sports car. The author walks you through the politics at GM and how they shaped the debate inside. Great tidbits about the advanced technology like the special frame the C5 has, and the endless battle to shave off even a few ounces. Project management, corporate politics and intrigue; bone jarring horsepower, blind passion for America's sports car and more. This book should be boring but I couldn't put it down.


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