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Summary: EXCELLENT WORK - A MUST READ
Review: Julie Bick does an amazing job at giving the reader invaluable insights into one of the most successful companies of the century.Get it, read it. It's worthy of your time.
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Summary: A Perfect Power Read For Executive Travelers!
Review: Julie Bick provides a powerful insight into the inner dwellings of one of the world's most dynamic companies. Executives of small and large companies alike will enjoy this as a perfect power read while travelling. I liked it so much, I ordered the first book as soon as I got off the plane!
Rating:
Summary: A Perfect Power Read For Executive Travelers!
Review: Julie Bick provides a powerful insight into the inner dwellings of one of the world's most dynamic companies. Executives of small and large companies alike will enjoy this as a perfect power read while travelling. I liked it so much, I ordered the first book as soon as I got off the plane!
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Summary: Simply fantastic -- and refreshingly free of B.S.
Review: Julie Bick takes real-world examples and scenarios, and describes the sound logic and cutting edge techniques necessary to operate a successful, "malleable" business in a modern, fast-changing global environment. Rather than rehashing buzz-words and catch-phrases, Julie shows how brilliant and innovative managers have used these specific techniques to "create their own luck." The book is also up-to-date enough to include modern, actionable internet strategies. And the level of detail in the book includes not just macro-management, but tweaking as well. Most people "learn by doing," so I find most management textbooks relate only amorphous, diluted, tired concepts. With Ms. Bick, rubber hits the road. My only criticism is that Ms. Bick's literary career is keeping her from using her acumen to help my own business.
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Summary: Must read for all budding professionals
Review: Loved the way ideas are presented. Thanks to the author for giving us such a wonderful book and helping the budding careers of so many professionals!
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Summary: Disappointing after having read "Microsoft Secrets"
Review: This book doesn't have the analytical sharpness of "Microsoft Secrets". To me it seemed like a collection of more or less related anecdotes/interviews.
Lots of the advice is not Microsoft sepecific e.g. "Be Nice, Even When They're Not in the Room"
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Summary: More a storybook than guidence manual
Review: This book is more of a story book, you read you laugh at the scenarios and you get a few pleasant suprises along the way. Although the title is misleading to think the book is actually a business consultancy manual or something. If you want to find out some interesting facts about the big MS and pick up a few tips along the way then go ahead and pick up this GREAT book!
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Summary: Library Journal Review
Review: What are the secrets of Microsoft's success? Bick, who has worked at Microsoft as marketer, new-product planner, and manager, has written a follow-up to her All I Really Need To Know in Business I Learned at Microsoft. The earlier work stressed the "personal side of business," including how to be a good supervisor and do well on the job. The new book focuses on the "business side of business," discussing successful strategies for doing business on the web, hiring (and keeping) the best employees, launching new products, and working with partners (e.g., co-workers, the press, dealers, service agencies). Bick has also drawn on case studies of her colleagues, 40 company managers. This practical guide to proven management and marketing techniques also provides insight into the inner workings of Microsoft and is an important addition to collections on that company and on management and marketing
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