<< 1 >>
Rating: Summary: Quantity doesn't equal quality Review: If the sign of a good book is having lots of pages, I'm sure that this would be the best sales book on the market. But it's not a good book. Not even close. The content is valuable, but it's poorly organized. If I followed Brian Tracy's advice on Pareto's Law, then I'd be frustrated looking for the 20% of the content that is actually useful. This is Brian's worst sales book by far, and not a book I would recommend to anyone, let alone someone just starting out in sales. It would be a better book if he cut the fluff by 75% and got to the point. Instead of "Advanced Selling Strategies", pick up "Be a Sales Superstar: 21 Great Ways to Sell More, Faster, Easier in Tough Markets" by the same author. The content is almost identical, and a much easier read.
Rating: Summary: This is a must read book for all sales people. Review: This book tells you the styles, tactics and different ways of selling, it shows the way marketers react to sales and how they make their sales as well. After reading this book, i was changed for better.
<< 1 >>
|