e-Business Part 1: Facing the e-Business Challenge

Rating:
Summary: e-Business Part 1: Facing the e-Business Challenge
Review: Course Overview
The first course in the e-Business curriculum focuses on the history, trends, and opportunities around the movement towards e-Business. It compares and contrasts e-Commerce and e-Business.

Learn To

Identify types of e-Business.
Identify e-Business technologies.
Identify the phases of e-Business.
Identify major trends in e-Business.
Identify the benefits of speed of service.
Identify ways in which e-Business empowers the customer.
Identify issues to consider when creating innovative e-Business designs.
Identify issues to consider before creating an e-Business design.
Identify strategies that can be employed to promote service excellence.
Identify methods that can be used when planning for e-Business.
Identify essential team members for an effective e-Business design team.
Identify the guidelines for formulating an e-Business strategy.

Audience
The target audience is those individuals tasked with planning/implementing e-Business strategies within an organization (primarily technical and business managers, as opposed to programmers, network engineers, etc.).

Deployment Options
e-Learning

Accreditation
NASBA credits: 4 CPE Credits
CEU credits: 0.70 CEUs

Language Options
US English

Total Learning Time
6 to 8 hours

Objectives
Unit 1: e-Business Fundamentals 1 - 2 hours

Identify types of e-Business.
Identify e-business technologies.
Identify the phases of e-Business.
Identify traditional models of e-Business.
Identify the features of new models of e-Business.
Identify ways in which e-Business impacts on business.
Identify the advantages of e-Business.
Identify the limitations of e-Business.
Identify the dimensions of e-Business.
Identify the benefits to a company of Electronic Software Distribution (ESD).
Identify the benefits of Internet training.

Unit 2: e-Business Trends 1 - 2 hours

Identify major trends in e-Business.
Identify the benefits of speed of service.
Identify ways in which e-Business empowers the customer.
Identify ways in which integrated solutions benefit the customer.
Identify the features of customization and integration.
Identify ways of improving customer service.
Identify ways of improving e-Business fulfillment.
Identify the advantages of business process outsourcing (BPO).
Identify the benefits of process visibility.
Identify incentives used to retain employees.
Identify the issues involved in integrating enterprise applications.
Identify the benefits of multimedia integration.
Identify the benefits of multichannel integration.
Identify the functions of middleware in enabling integration in e-Business.

Unit 3: Evaluating an e-Business Strategy 2 hours

Identify issues to consider when creating innovative e-Business designs.
Identify issues to consider before creating an e-Business design.
Identify strategies that can be employed to promote service excellence.
Identify the benefits to AB Corp. Bank of implementing customer relationship management (CRM).
Identify strategies that can be employed to promote operational excellence.
Identify ways in which its customer-based extranet has benefited IBG Inc.
Identify strategies that can be employed to promote innovation excellence.
Identify ways in which innovation has benefited One Stop IT Shop.
Identify the guidelines for designing an effective e-Business.

Unit 4: e-Business Design 2 hours

Identify methods that can be used when planning for e-Business.
Identify essential team members for an effective e-Business design team.
Identify the guidelines for formulating an e-Business strategy.
Identify the guidelines for knowledge building.
Identify the benefits of understanding your customer.
Identify techniques for retaining customers.
Identify the main reasons for tracking e-Business trends.
Identify the benefits of improving supply chain management.
Select ways of identifying your competitors.
Identify the features of the areas that should be assessed when evaluating e-Business capabilities.
Identify the factors that effect the selection of an e-Business design.
Identify dimensions of differentiation.
Identify issues that PennyInvestments has to consider when implementing an e-Business design strategy.